Bit Driver

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $265K a year.

Searches, last 12 months

197K

Growth, 90 days vs prior 90

+10.3%

Conversion, latest week

13.7%

Market size, estimated

$265Ka year

Peak month

December1.9× the quietest month

Top search term

phillips bits38K searches a year

Listings sell for $9.84 on average, from $4.13 to $22.47. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $9.84 that is $5K to $7K a year per listing.

Average price

$9.84under the $15 to $100 sweet spot

Price range

$4.13–$22.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

0.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Screwdriver Accessories. It carries 4,165 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#39in Screwdriver Accessories

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

4,165per listing

Listings tracked

31

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months