Bit
MaybeProducts sell for $26.13 on average, inside the sweet spot. But buyers convert on only 1.9% of searches, so Bit is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 4855
- Market size
- $139K/yr276K searches / yr
- 90-day growth
- +1.3%search demand this quarter
- Competition
- 32%top-5 click share · 42 brands · 140 sellers
Flapen Score
Bit against its category
The dotted line is the Tools & Home Improvement average. Past it, Bit is stronger. Inside it, weaker.
Market
The Bit market on Amazon at a glance
Shoppers on Amazon United States searched for Bit 276K times last year and spent an estimated $139K. The top 5 brands take 45% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.
- Searches, last 12 months
- 276K
- Growth, 90 days vs prior 90
- +1.3%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $139Ka year
- Peak month
- January3.6× the quietest month
- Top search term
- bit169K searches a year
02 · Price
A sale here is worth $26.13.
Listings sell for $26.13 on average, from $4.16 to $192.99. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.13 that is $0 to $3K a year per listing.
- Average price
- $26.13inside the $15 to $100 sweet spot
- Price range
- $4.16–$192.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #40 within Power Drill Parts & Accessories. It carries 4,439 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #40in Power Drill Parts & Accessories
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 4,439per listing
- Listings tracked
- 53
04 · Newcomers
Amazon counts 4 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Bit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DEWALT Drill Bit Set 3-Flats Shank 14-Piece 135 Degree Split Point for Plastic Wood and Metal (DWA1184)
- Price
- $14.14
- Rating
- 4.8/5
- Reviews
- 20,301
- Age
- 8y ago

FACAINCXS Upgraded 6PCS Bits Holders Keychain 1/4 inch Hex Shank Bit Holders Quick-change Design for Nut Driver Screwdriver & Drill Bits Include Keychain Carabiner Gifts for Men (Black)
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 467
- Age
- 1y ago

DEWALT Drill Bit Set 21 Pc. Titanium Nitride Coated Pilot Point DEWALT Bit Set with Case for Wood Metal and Plastic (DW1361)
- Price
- $25.94
- Rating
- 4.8/5
- Reviews
- 29,024
- Age
- 15y ago

MACXCOIP Cobalt Drill Bit Set 13Pcs M35 High Speed Steel Jobber Length Drill Bit Kit for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Index Storage Case 1/16-1/4
- Price
- $9.42
- Rating
- 4.4/5
- Reviews
- 2,615
- Age
- 3y ago

COMOWARE Titanium Twist Drill Bit Set - 16 Pcs Hex Shank High Speed Steel for Wood Plastic Aluminum Alloy Quick Change 1/16-1/4
- Price
- $9.48
- Rating
- 4.4/5
- Reviews
- 19,787
- Age
- 8y ago
Trending
90-day click momentum
FACAINCXS Upgraded 6PCS Bits Holders Keychain 1/4 inch Hex Shank Bit Holders Quick-change Design for Nut Driver Screwdriver & Drill Bits Include Keychain Carabiner Gifts for Men (Black)
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 467
- Age
- 1y ago

Amazon Basics Drill & Driver Multi Bit Set Alloy Steel Drill Bits for Metal Wood Plastic Masonry with Storage Case 100-Piece
- Price
- $24.66
- Rating
- 4.5/5
- Reviews
- 4,014
- Age
- 6y ago

CRAFTSMAN 14-Piece Gold Oxide Drill Bit Set for Wood Plastic or Metal (CMAM2214)
- Price
- $11.17
- Rating
- 4.7/5
- Reviews
- 2,936
- Age
- 7y ago

6PCS Spade Drill Bit Set 3/8 to 1 Paddle Flat Bits Set Wood Drill Bits with Quick Change Hex Shank Wood Hole Cutter for Woodworking
- Price
- $6.76
- Rating
- 4.2/5
- Reviews
- 173
- Age
- 1y ago

MACXCOIP Cobalt Drill Bit Set 13Pcs M35 High Speed Steel Jobber Length Drill Bit Kit for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Index Storage Case 1/16-1/4
- Price
- $9.42
- Rating
- 4.4/5
- Reviews
- 2,615
- Age
- 3y ago
Newest
by launch date
Crosstar M35 Cobalt Drill Bit Set for Hardened Metal & Stainless Steel - 21pcs Titanium Aluminum Nitride Coated (TiAlN) Three-Flute Design 1/16-1/2 Metal Drill Bits
- Price
- $41.53
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 1y ago

6PCS Spade Drill Bit Set 3/8 to 1 Paddle Flat Bits Set Wood Drill Bits with Quick Change Hex Shank Wood Hole Cutter for Woodworking
- Price
- $6.76
- Rating
- 4.2/5
- Reviews
- 173
- Age
- 1y ago

13pcs Hex Shank Drill Bit Set Professional HSS Nitriding Twist Drill Bits Upgrade Black and Gold Coated Drill Bit Quick Change Design for Wood Steel Metal and Plastic 1/16IN to 1/4IN.
- Price
- $5.91
- Rating
- 4.0/5
- Reviews
- 655
- Age
- 1y ago

FACAINCXS Upgraded 6PCS Bits Holders Keychain 1/4 inch Hex Shank Bit Holders Quick-change Design for Nut Driver Screwdriver & Drill Bits Include Keychain Carabiner Gifts for Men (Black)
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 467
- Age
- 1y ago

Sinyeenglon Cobalt Drill Bits Set for Hardened Metal and Stainless Steel 99Pcs M35 High Speed Steel Twist Jobber Drill Bits 1/16-3/8 with Plastic Index Storage Case
- Price
- $60.46
- Rating
- 4.5/5
- Reviews
- 333
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
42 falling
Sellers
140
Top-5 brand share
45%
Top 20: 80%
Top-5 click share
32%
Top 20: 68%
Open market
52%
- DEWALT20%
- MACXCOIP7%
- FACAINCXS7%
- COMOWARE6%
- IRONANT4%
- KATA3%
Demand
Bit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 3.6×
Search terms
Top Bit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bit169K/yr
- wood drill bit21K/yr
- broca para madera12K/yr
- best drill bits for hardened steel14K/yr
- hard metal drill bits9K/yr
- hardened steel drill bits8K/yr
- drill press bits9K/yr
- barrenas para madera7K/yr
- brocas de madera6K/yr
- drill head5K/yr
Reviews and returns
What reviews say buyers love and hate about Bit
We read the reviews and the return reasons for every product selling here.
“Garbage quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bit questions
Answered from the same tracked data.









