Big Mamas Butta
FailThe top 5 brands take 100% of clicks, so Big Mamas Butta is a Fail.
- Flapen Score
- 30 / 100Ranks 9,202 of 9,536 Tools & Home Improvement niches · −18 vs the category median of 4830
- Market size
- $94K/yr197K searches / yr
- 90-day growth
- -7.1%search demand this quarter
- Competition
- 84%top-5 click share · 5 brands · 21 sellers
Flapen Score
Big Mamas Butta against its category
The dotted line is the Tools & Home Improvement average. Past it, Big Mamas Butta is stronger. Inside it, weaker.
Market
The Big Mamas Butta market on Amazon at a glance
Shoppers on Amazon United States searched for Big Mamas Butta 197K times last year and spent an estimated $94K. All 5 brands take every click. Flapen scores it 30 out of 100, a Fail.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.
- Searches, last 12 months
- 197K
- Growth, 90 days vs prior 90
- -7.1%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $94Ka year
- Peak month
- February1.7× the quietest month
- Top search term
- fusion mineral paint92K searches a year
02 · Price
A sale here is worth $32.10.
Listings sell for $32.10 on average, from $17.62 to $42.84. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $32.10 that is $3K to $8K a year per listing.
- Average price
- $32.10inside the $15 to $100 sweet spot
- Price range
- $17.62–$42.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
30% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #268 within Paint & Primer. It carries 4,502 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 30%
- Prime listings
- 50%
- Out of stock, average day
- 0.0%
- Average rank
- #268in Paint & Primer
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 4,502per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Big Mamas Butta products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Fusion Mineral Paint 500 ml Algonquin
- Price
- $32.75
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 11y ago

Fusion Mineral Paint 500 ml Coal Black
- Price
- $32.84
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 11y ago

Fusion Mineral Paint (500 ml Wood Wick
- Price
- $32.67
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 10y ago

ALL-IN-ONE Paint by Heirloom Traditions Iron Gate Quart
- Price
- $42.84
- Rating
- 4.4/5
- Reviews
- 12,631
- Age
- 9y ago

Rust-Oleum 372012 Transformations Basics Cabinet & Trim Paint Quart Black
- Price
- $21.64
- Rating
- 4.4/5
- Reviews
- 1,308
- Age
- 4y ago
Trending
90-day click momentum
Fusion Mineral Paint (500 ml Wood Wick
- Price
- $32.67
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 10y ago

Fusion Mineral Paint (500 ml Cashmere
- Price
- $32.74
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 4y ago

Fusion Mineral Paint 500 ml Raw Silk
- Price
- $32.79
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 9y ago

Dixie Belle Silk All-In-One Mineral Paint - Anchor (16oz)
- Price
- $32.43
- Rating
- 4.5/5
- Reviews
- 800
- Age
- 5y ago

Rust-Oleum 369383 Advanced Dry Door & Trim Paint Quart Satin Black
- Price
- $17.62
- Rating
- 4.6/5
- Reviews
- 2,153
- Age
- 3y ago
Newest
by launch date
Rust-Oleum 369383 Advanced Dry Door & Trim Paint Quart Satin Black
- Price
- $17.62
- Rating
- 4.6/5
- Reviews
- 2,153
- Age
- 3y ago

Rust-Oleum 372012 Transformations Basics Cabinet & Trim Paint Quart Black
- Price
- $21.64
- Rating
- 4.4/5
- Reviews
- 1,308
- Age
- 4y ago

Fusion Mineral Paint (500 ml Cashmere
- Price
- $32.74
- Rating
- 4.8/5
- Reviews
- 3,100
- Age
- 4y ago

Dixie Belle Silk All-In-One Mineral Paint - Anchor (16oz)
- Price
- $32.43
- Rating
- 4.5/5
- Reviews
- 800
- Age
- 5y ago

ALL-IN-ONE Paint by Heirloom Traditions Iron Gate Quart
- Price
- $42.84
- Rating
- 4.4/5
- Reviews
- 12,631
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Fusion Mineral Paint78%
- Heirloom Traditions Paint9%
- Rust-Oleum Home6%
- Rust-Oleum3%
- Dixie Belle Paint Company2%
Demand
Big Mamas Butta search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Big Mamas Butta search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fusion mineral paint92K/yr
- fusion paint30K/yr
- black cabinet paint21K/yr
- mineral paint17K/yr
- fusion mineral paint colors9K/yr
- mineral paint for furniture6K/yr
- fusion paint for furniture7K/yr
- fusion paint colors3K/yr
- black paint for cabinets3K/yr
- black cabinet paint for kitchen3K/yr
Reviews and returns
What reviews say buyers love and hate about Big Mamas Butta
We read the reviews and the return reasons for every product selling here.
“The paint is runny”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Big Mamas Butta questions
Answered from the same tracked data.









