Is Battery Spotlight Outdoor profitable to sell on Amazon United States?

Flapen scores Battery Spotlight Outdoor 55 out of 100 on Amazon United States, a Maybe. Shoppers spend $39K a year across 28 tracked products. Amazon counts 4 of the 5 products launched in the last year as successful launches. Search demand grew +7.6% in the last 90 days.

How competitive is the Battery Spotlight Outdoor niche on Amazon United States?

27 brands and 41 sellers compete in Battery Spotlight Outdoor on Amazon United States. The top 5 Battery Spotlight Outdoor products take 40% of clicks, and the top 5 brands take 40%.

What do buyers complain about in Battery Spotlight Outdoor?

Battery Spotlight Outdoor buyers on Amazon United States complain most about Durability, Brightness/Shine/Glow, and Functionality-Overall. Returns run at 3.9% of orders.

When does demand for Battery Spotlight Outdoor peak?

Search demand for Battery Spotlight Outdoor on Amazon United States peaks in Oct–Nov–Dec, and the busiest month runs 7.1× the quietest.

What does it cost to enter the Battery Spotlight Outdoor niche?

Battery Spotlight Outdoor sells for $24.56 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $16.91 to $38.99. The average product has 2,544 reviews, the count a new listing must catch up to.

Battery Spotlight Outdoor

Maybe

The top 5 brands take only 40% of clicks. But shoppers spend only $39K a year here, so Battery Spotlight Outdoor is a Maybe.

Filters No Dominant Brand

Flapen Score: 55
55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size: $39K/yr46K searches / yr
90-day growth: +7.6%search demand this quarter
Competition: 40%top-5 click share · 27 brands · 41 sellers

Flapen Score

Battery Spotlight Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Battery Spotlight Outdoor is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Battery Spotlight Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Battery Spotlight Outdoor 46K times last year and spent an estimated $39K. The top 5 brands take 40% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months: 46K
Growth, 90 days vs prior 90: +7.6%
Conversion, latest week: 3.4%
Market size, estimated: $39Ka year
Peak month: October7.1× the quietest month
Top search term: battery operated spotlight outdoor8K searches a year

02 · Price

A sale here is worth $24.56.

Listings sell for $24.56 on average, from $16.91 to $38.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $24.56 that is $0 to $2K a year per listing.

Average price: $24.56inside the $15 to $100 sweet spot
Price range: $16.91–$38.99
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #195 within Landscape Lighting. It carries 2,544 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings: 96%
Prime listings: 100%
Out of stock, average day: 15.1%
Average rank: #195in Landscape Lighting
Average rating: 4.27 starsAmazon United States average 4.42 stars
Average reviews: 2,544per listing
Listings tracked: 28

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 4Amazon's first-year sales bar
Average brand age: 37 months

Products