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51

battery operated outdoor lighting

Worth a look

Shows a sweet-spot price point ($27.06 avg), but a small market ($40K/yr) keeps it on the watch list.

Market size 10Growth 40Conversion 17Competition 79Returns 27Price range 89Avg price 95Brand share 91Review moat 60Quality gap 62

Avg price

Incredible$27.06

avg listing price — sweet spot $15–$100

Brand share

Great44%

top-5 brand share — no brand owns this niche

Price range

Great$11.53–$61.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,091.3

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+12.3%

90-day search growth — must beat 0% to launch

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$40K

$40K/yr · 110K searches

According to Flapen's Amazon United States niche tracking, battery operated outdoor lighting is a $40K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 51/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

battery operated outdoor lighting market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$41K–$54K
units × avg price
Conversion rate
1.3%
Avg BSR
#235
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
11.5%
Avg brand age
35 months
Avg seller age
163 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

51

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

36%

Top 20: 77%

Open market

52%

  • PopoIron12%
  • ALL FORTUNE11%
  • Maxsa Innovations11%
  • Metaku6%
  • ProGreen4%
  • LEPOWER4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.3% search growth over the last 90 days.
5K3KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.7×

Top battery operated outdoor lighting search terms

  • battery operated outdoor light14K/yr
  • outdoor light battery powered12K/yr
  • battery operated porch light12K/yr
  • battery powered porch light10K/yr
  • battery powered outdoor light10K/yr
  • battery operated porch lights outdoor8K/yr
  • battery operated porch lights6K/yr
  • outdoor battery light7K/yr
  • battery operated outdoor lighting6K/yr
  • battery outdoor light7K/yr
All search terms

Top battery operated outdoor lighting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$4K12%$5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about battery operated outdoor lighting

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow32%

“BRIGHT LIGHT”

Assembly/Installation10%

“easy to assemble”

Quality-Overall10%

“the quality is solid”

Value For Money6%

“Best Value”

Advertised Vs Actual Product4%

“Just what we needed”

Charging4%

“easy to charge”

Battery Life4%

“Great battery life”

Motion Detection3%

“motion sensor good”

Efficiency3%

“Fairly efficient as well”

Ease Of Use2%

“Easy to use”

What buyers complain about

Brightness/Shine/Glow12%

“Not bright”

Functionality-Overall10%

“would not turn on”

Battery Life8%

“Poor battery life”

Durability8%

“Broke in one week”

Size-Overall7%

“Too narrow”

Quality-Overall5%

“Not highest quality construction”

Charging3%

“Doesn't hold the charge all the way through the night”

Advertised Vs Actual Product3%

“The photos are deceiving”

Value For Money3%

“Could be priced a little lower”

Water Resistance3%

“Water damage”

Top return reasons

Size-Overall42%
Brightness/Shine/Glow14%
Functionality-Overall7%
Bulb Flicker/Dimming/Color7%
Advertised Vs Actual Product5%
Defective Material/Parts5%
Value For Money3%
Quality-Overall2%
Charging2%
Color2%

Common questions

Is battery operated outdoor lighting profitable to sell on Amazon United States?
The niche generates $40K/yr across 46 tracked products. 6 of 11 products launched in the last 360 days are still selling. 90-day search growth is +12.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the battery operated outdoor lighting niche?
38 brands and 51 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in battery operated outdoor lighting?
Top complaints mined from reviews: Brightness/Shine/Glow, Functionality-Overall, Battery Life. The return rate is 4.8%.
When does demand for battery operated outdoor lighting peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 2.7× the quietest.
What does it cost to enter the battery operated outdoor lighting niche?
Listings span $11.53–$61.22; the average listing price is $27.06 (sweet spot $15–$100). The average incumbent carries 1,091 reviews — the moat a new listing must climb.