Is battery operated flood lights outdoor profitable to sell on Amazon United States?

The niche generates $80K/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (44/100).

How competitive is the battery operated flood lights outdoor niche?

14 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in battery operated flood lights outdoor?

Top complaints mined from reviews: Functionality-Overall, Battery Life, Brightness/Shine/Glow. The return rate is 4.3%.

When does demand for battery operated flood lights outdoor peak?

Demand peaks in Mar; the busiest month runs 2.5× the quietest.

What does it cost to enter the battery operated flood lights outdoor niche?

Listings span $7.69–$50.13; the average listing price is $23.90 (sweet spot $15–$100). The average incumbent carries 1,151 reviews — the moat a new listing must climb.

battery operated flood lights outdoor

Skip it

A small market ($80K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible$23.90

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$7.69–$50.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,150.68

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Growth

Bad-8.9%

90-day search growth — must beat 0% to launch

Market size

Bad$80K

$80K/yr · 110K searches

According to Flapen's Amazon United States niche tracking, battery operated flood lights outdoor is a $80K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Mar. Verdict: Skip it — 44/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

battery operated flood lights outdoor market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $120K–$143K; units × avg price
Conversion rate: 3.0%
Avg BSR: #637
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 36.1%
Avg brand age: 39 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

17%

Mr Beams44%
Ambaret13%
J.LUMI11%
Quiltered5%
Hotomely5%
Woenergy4%
Open — no brand owns it (8 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 78 weeks — -8.9% search growth over the last 90 days.

Peak months: Mar · busiest ÷ quietest = 2.5×

Open Trend

Top battery operated flood lights outdoor search terms

mr beams motion sensor light39K/yr -10.7%2.2% conv.
mr beams21K/yr -4.3%1.5% conv.
beams motion sensor light17K/yr -8.0%2.5% conv.
mr beams battery powered outdoor motion sensor light13K/yr -20.4%2.4% conv.
mr beams outdoor motion sensor light6K/yr +14.1%0.9% conv.
mr beam4K/yr -1.3%2.2% conv.
mr. beams battery operated motion sensor light4K/yr -13.3%1.8% conv.
mr beams motion light4K/yr +3.5%1.1% conv.
mr beams motion lights3K/yr -30.8%1.5% conv.

All search terms

Top battery operated flood lights outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mr. Beams MB710 LED Nightlight Wireless Battery-Powered Motion-Sensing For Use In Bedroom Stairs Nursery Kitchen & More Three-Pack White MB710-WHT-03-00

Mr Beams$23.264.3★862 rev

Beams MB990 300 Lumen LED UltraBright Wireless Battery Powered Motion Sensing Indoor/Outdoor Ceiling Light 2-Pack White

Mr Beams$38.434.4★4,926 rev

J.LUMI YCB2050 Battery Operated Motion Lights Outdoor LED Motion Spotlight 5000K Daylight White IP65 Waterproof Wireless Security Light Uses 4 D-Cell Batteries (Not Included) Black

J.LUMI$16.914.0★44 rev

Ambaret Battery Operated Motion Outdoor Waterproof Lights 800 Lumen Bright Battery Powered Night Activation Security Spotlight for Porch Trash Can Stairs Garage (2 Pack)

Ambaret$21.954.0★1,327 rev

Quiltered Motion Sensor Outdoor Lights Battery Operated Outdoor Light 600LM Motion Detector Lights for Outside 6000K LED Security Light Battery Powered Spotlight for House Wall Black(2 Pack)

Quiltered$23.064.2★1,059 rev

Newest

by launch date

Mecanto USB Rechargeable Motion Sensor Light Outdoor 4000mAh Built-in Battery 600 Lumen Spotlight IP65 Waterproof Cordless Wall Light for Porch Garage House

Mecanto$19.53128 rev

11mo ago

Noctila Rechargeable Battery Operated Motion Sensor Light 4000mAh Battery Powered Spotlight 600 Lumen Outdoor IP65 Waterproof for Porch Yard Wall Garden

Noctila$19.28400 rev

11mo ago

J.LUMI YCB2050 Battery Operated Motion Lights Outdoor LED Motion Spotlight 5000K Daylight White IP65 Waterproof Wireless Security Light Uses 4 D-Cell Batteries (Not Included) Black

J.LUMI$16.9144 rev

1y ago

FLITI Battery Powered Motion Sensor Security Light 5000K 1000LM High Brightness 6 -Month Battery Life No Wiring Installation 49FT Sensing Distance Indoors or Outdoor Used 2-Year Warranty

FLITI$28.97469 rev

3y ago

Ambaret Battery Operated Motion Outdoor Waterproof Lights 800 Lumen Bright Battery Powered Night Activation Security Spotlight for Porch Trash Can Stairs Garage (2 Pack)

Ambaret$21.951,327 rev

3y ago

What buyers say about battery operated flood lights outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow37%

“Lights are adjustable”

Battery Life7%

“battery life is decent”

Assembly/Installation7%

“Easy to put up”

Quality-Overall6%

“Good quality, easy installation”

Motion Detection6%

“Motion sensors are good”

Value For Money5%

“Great deal”

Efficiency4%

“Fairly efficient as well”

Advertised Vs Actual Product4%

“Work as advertised”

Ease Of Use4%

“Easy to use”

Sensor3%

“Sensor is adjustable for distance and accurate”

What buyers complain about

Functionality-Overall16%

“would not turn on”

Battery Life11%

“Batteries break down”

Brightness/Shine/Glow11%

“Not super bright”

Quality-Overall11%

“Extremely Poor Quality”

Durability7%

“therefore break”

Water Resistance4%

“Total junk, seal is never going to keep water out”

Charging4%

“the 4 hours recharging time is a bit much”

Value For Money3%

“D batteries are not inexpensive”

Assembly/Installation3%

“This time several of us went over the directions together”

Advertised Vs Actual Product2%

“False advertising unfortunately”

Top return reasons

Brightness/Shine/Glow18%

Size-Overall15%

Functionality-Overall13%

Bulb Flicker/Dimming/Color9%

Defective Material/Parts8%

Advertised Vs Actual Product6%

Battery Life3%

Charging3%