Bathroom Paint

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $497K a year.

Searches, last 12 months

285K

Growth, 90 days vs prior 90

+15.8%

Conversion, latest week

3.9%

Market size, estimated

$497Ka year

Peak month

July1.7× the quietest month

Top search term

kilz90K searches a year

Listings sell for $44.88 on average, from $6.47 to $179.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $44.88 that is $22K to $34K a year per listing.

Average price

$44.88inside the $15 to $100 sweet spot

Price range

$6.47–$179.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$22K–$34K

Returns

1.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #82 within Paint & Primer. It carries 1,549 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

61%

Out of stock, average day

3.5%

Average rank

#82in Paint & Primer

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,549per listing

Listings tracked

31

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

64 months