Is bathroom exhaust fan with light profitable to sell on Amazon United States?

The niche generates $2.0M/yr across 43 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (56/100).

How competitive is the bathroom exhaust fan with light niche?

22 brands and 112 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in bathroom exhaust fan with light?

Top complaints mined from reviews: Noise Level, Quality-Overall, Assembly/Installation. The return rate is 5.4% — above our launch gate.

When does demand for bathroom exhaust fan with light peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the bathroom exhaust fan with light niche?

Listings span $18.74–$186.18; the average listing price is $74.59 (sweet spot $15–$100). The average incumbent carries 493 reviews — the moat a new listing must climb.

bathroom exhaust fan with light

Worth a look

Shows a $2.0M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible$2.0M

$2.0M/yr · 1.0M searches

Avg price

Great$74.59

avg listing price — sweet spot $15–$100

Competition

Great34%

top-5 click share — an open shelf

Review moat

Great493.19

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Price range

Okay$18.74–$186.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, bathroom exhaust fan with light is a $2.0M/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 56/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

bathroom exhaust fan with light market data

Units sold / yr: 25K–30K; avg 500–750/product
Revenue / yr: $1.9M–$2.2M; units × avg price
Conversion rate: 2.6%
Avg BSR: #88
Page quality: 0%
Prime: 98%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 28 months
Avg seller age: 156 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

22 falling

Sellers

112

Top-5 brand share

73%

Top 20: 99%

Top-5 click share

34%

Top 20: 76%

Open market

24%

Broan-NuTone40%
Amico13%
Gopper8%
Fitop6%
Akicon5%
FEITON4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top bathroom exhaust fan with light search terms

bathroom fan with light361K/yr -14.4%1.5% conv.
broan bathroom exhaust fan133K/yr -18.5%2.5% conv.
bathroom ceiling fan with light82K/yr -9.5%0.9% conv.
nutone bathroom fan71K/yr -17.4%2.1% conv.
broan nutone bathroom exhaust fan45K/yr -10.5%2.7% conv.
bathroom fan light combo40K/yr -1.0%1.4% conv.
bath fan with light37K/yr -18.6%2.5% conv.
bathroom light with exhaust fan37K/yr -21.5%0.7% conv.
bathroom fan light32K/yr -10.0%1.4% conv.
bathroom light with fan23K/yr -3.8%0.5% conv.

All search terms

Top bathroom exhaust fan with light products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Broan-NuTone Bathroom Exhaust Fan with LED light Easy Retrofit Without Attic Access Quiet 1.5 Sones Effective Ventilation at 80 CFM ENERGY STAR Certified Moisture and Odor Control

Broan-NuTone$74.394.5★367 rev

Amico Bathroom Exhaust Fan with Light 80 CFM 0.9 Sones 1000LM 5CCT Easy Install Ceiling Mount Shower Bathroom Fan Adjustable Household Ventilation Fan ETL & FCC Certified

Amico$57.504.2★243 rev

Gopper Ultra Quiet Bathroom Exhaust Fan with Light 120 CFM 1.0 Sones

Gopper$64.124.1★465 rev

Fitop Bathroom Exhaust Fan with Light 1.0 Sones 110 CFM 43W 1200LM

Fitop$70.814.4★457 rev

Akicon Bathroom Exhaust Fan with Light 110CFM 2.0 Sones for Ceiling 1000lm Dimmable LED Light and 150lm Nightlight Dual Color Bathroom Vent Fan for Home Round Black

Akicon$107.744.3★262 rev

Newest

by launch date

Amico Bathroom Exhaust Fan with LED Light 80 CFM 0.9 Sones 1000LM 5CCT 90 CRI Ceiling Mount Shower Ventilation Fan No Attic Access Needed 4 Inch Duct ETL & FCC

Amico$61.4847 rev

4mo ago

AIRNATUX Bathroom Exhaust Fan with Light Rust-proof Metal Frame 110CFM&0.8 Sones 3000K /4000K /5000K Adjustable LED Light Bathroom Fan With Light with Memory Function

AIRNATUX$49.2929 rev

8mo ago

LUMLLSAJI Bathroom Exhaust Fan with Light 10 Ultra Quiet 1.0 Sones 1000LM 5CCT Exhaust Fan Mounting Opening 8x8 in 110CFM Bathroom Fan with Light Ceiling Mount for Home Bath Office

LUMLLSAJI$48.0289 rev

10mo ago

Amico Bathroom Exhaust Fan with Light 80 CFM 0.9 Sones 1000LM 5CCT Easy Install Ceiling Mount Shower Bathroom Fan Adjustable Household Ventilation Fan ETL & FCC Certified

Amico$57.50243 rev

11mo ago

Bathroom Exhaust Fan with Light 120 CFM Ultra Quiet Bathroom Fan w/ Light

RLOZUI$46.1256 rev

1y ago

What buyers say about bathroom exhaust fan with light

What buyers praise and complain about, mined from review topics.

What buyers love

Noise Level19%

“low noise level”

Assembly/Installation15%

“Installed great,”

Size-Overall10%

“Excellent Fit”

Brightness/Shine/Glow10%

“Nice and bright”

Quality-Overall7%

“Build Quality: The unit feels solid”

Value For Money7%

“reasonable price”

Advertised Vs Actual Product5%

“As advertised”

Efficiency3%

“It works great”

Design-Overall2%

“Looks nice”

Ease Of Use2%

“Easy”

What buyers complain about

Noise Level16%

“Very loud”

Quality-Overall8%

“bad quality, not reliable”

Assembly/Installation8%

“hard to install”

Size-Overall8%

“Too small”

Durability6%

“Failed after 8 months”

Functionality-Overall4%

“Does not work as advertised”

Strength2%

“not very strong”

Defective Material/Parts2%

“missing/wrong parts”

Brightness/Shine/Glow2%

“Brightness settings has limits”

Value For Money2%

“Not worth the cost”

Top return reasons

Size-Overall57%

Functionality-Overall6%

Advertised Vs Actual Product6%

Defective Material/Parts5%

Compatibility-Overall4%

Assembly/Installation4%

Noise Level3%

Value For Money3%

Quality-Overall2%

Product Condition1%

Common questions

Is bathroom exhaust fan with light profitable to sell on Amazon United States?: The niche generates $2.0M/yr across 43 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (56/100).
How competitive is the bathroom exhaust fan with light niche?: 22 brands and 112 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in bathroom exhaust fan with light?: Top complaints mined from reviews: Noise Level, Quality-Overall, Assembly/Installation. The return rate is 5.4% — above our launch gate.
When does demand for bathroom exhaust fan with light peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the bathroom exhaust fan with light niche?: Listings span $18.74–$186.18; the average listing price is $74.59 (sweet spot $15–$100). The average incumbent carries 493 reviews — the moat a new listing must climb.