Ballast

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $532K a year.

Searches, last 12 months

248K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

4.5%

Market size, estimated

$532Ka year

Peak month

November1.5× the quietest month

Top search term

ballast45K searches a year

Listings sell for $48.10 on average, from $14.83 to $198.67. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $48.10 that is $36K to $48K a year per listing.

Average price

$48.10inside the $15 to $100 sweet spot

Price range

$14.83–$198.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

750–1,000

Revenue per listing a year

$36K–$48K

Returns

3.8%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Ballasts. It carries 884 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#8in Ballasts

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

884per listing

Listings tracked

11

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

62 months