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65

baling twine

Worth a look

Shows demand growing +168.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 22Growth 97Conversion 58Competition 71Returns 89Price range 84Avg price 95Brand share 74Review moat 67Quality gap 27

Growth

Incredible+168.1%

90-day search growth — must beat 0% to launch

Avg price

Incredible$37.48

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$5.05–$77.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good834.44

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$89K

$89K/yr · 49K searches

According to Flapen's Amazon United States niche tracking, baling twine is a $89K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 65/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

baling twine market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$75K–$94K
units × avg price
Conversion rate
4.9%
Avg BSR
#667
Page quality
0%
Prime
64%
Sponsored
95%
Out of stock
3.3%
Avg brand age
54 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

27

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

42%

Top 20: 80%

Open market

34%

  • PH PERKHOMY20%
  • Generic14%
  • XSEINO11%
  • Ag-Rite9%
  • STRONGMAN GOT YOUR BACK!6%
  • GOLDEN COCK6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +168.1% search growth over the last 90 days.
2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.5×

Top baling twine search terms

  • baling twine23K/yr
  • baler twine16K/yr
  • bailing twine7K/yr
  • baling twine for hay3K/yr
All search terms

Top baling twine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$14K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about baling twine

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product18%

“Works as advertised”

Strength16%

“Sturdy and easy to use dispenser”

Quality-Overall15%

“Good quality for crafts”

Value For Money13%

“Great Value”

Durability7%

“so far it's holding up well”

Ease Of Use4%

“Cuts easily”

Color3%

“Bright color”

Efficiency3%

“Very useful for my garden”

Thickness3%

“Good thickness and looked cute”

Gifting Purpose2%

“Used it for Christmas gifts great”

What buyers complain about

Thickness23%

“I wanted a thinner piece of jute to work with”

Strength17%

“Not strong”

Durability10%

“Breaks easily”

Smell6%

“Smells a little funky”

Quality-Overall5%

“I kind of took my chances on the mixed reviews”

Advertised Vs Actual Product5%

“pic is misleading”

Size-Overall5%

“long”

Value For Money3%

“I wouldn't get 50 cents for this”

Ease Of Use2%

“not real easy to tie”

Color2%

“Just dont pick orange LOL”

Top return reasons

Thin30%
Size-Overall19%
Value For Money13%
Thickness8%
Advertised Vs Actual Product7%
Strength5%
Color4%
Quality-Overall3%
Functionality-Overall3%
Material Quality2%

Common questions

Is baling twine profitable to sell on Amazon United States?
The niche generates $89K/yr across 39 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +168.1%. Flapen's verdict: Worth a look (65/100).
How competitive is the baling twine niche?
17 brands and 27 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in baling twine?
Top complaints mined from reviews: Thickness, Strength, Durability. The return rate is 1.3%.
When does demand for baling twine peak?
Demand peaks in May–Jun–Jul; the busiest month runs 4.5× the quietest.
What does it cost to enter the baling twine niche?
Listings span $5.05–$77.88; the average listing price is $37.48 (sweet spot $15–$100). The average incumbent carries 834 reviews — the moat a new listing must climb.