Backer Rod 1/2 Inch

Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +33.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

264K

Growth, 90 days vs prior 90

+33.8%

Conversion, latest week

5.9%

Market size, estimated

$190Ka year

Peak month

July3.2× the quietest month

Top search term

backer rod151K searches a year

Listings sell for $12.12 on average, from $4.39 to $35.11. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $12.12 that is $15K to $18K a year per listing.

Average price

$12.12under the $15 to $100 sweet spot

Price range

$4.39–$35.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$18K

Returns

2.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Weatherproofing. It carries 1,000 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#105in Weatherproofing

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,000per listing

Listings tracked

14

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months