Backer Rod 1/2
MaybeBuyers convert on 12.9% of searches. But the top 5 products take 93% of clicks, so Backer Rod 1/2 is a Maybe.
- Flapen Score
- 50 / 100Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 4850
- Market size
- $142K/yr37K searches / yr
- 90-day growth
- +51.6%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 40 sellers
Flapen Score
Backer Rod 1/2 against its category
The dotted line is the Tools & Home Improvement average. Past it, Backer Rod 1/2 is stronger. Inside it, weaker.
Market
The Backer Rod 1/2 market on Amazon at a glance
Shoppers on Amazon United States searched for Backer Rod 1/2 37K times last year and spent an estimated $142K. The top 5 brands take 93% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
12.9% of searches ended in a purchase last week.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +51.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- +51.6%
- Conversion, latest week
- 12.9%
- Market size, estimated
- $142Ka year
- Peak month
- April4.3× the quietest month
- Top search term
- backer rod 1/219K searches a year
02 · Price
A sale here is worth $29.41.
Listings sell for $29.41 on average, from $4.39 to $98.90. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $29.41 that is $22K to $29K a year per listing.
- Average price
- $29.41inside the $15 to $100 sweet spot
- Price range
- $4.39–$98.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $22K–$29K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Weatherproofing. It carries 1,105 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #72in Weatherproofing
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 1,105per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Backer Rod 1/2 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
M-D Building Products - Versatile Gray Foam Backer Rod Set 1/2in x 20ft - Essential Caulk Saver for Sealing Concrete Gaps Expansion Joints and Crack Filling (71480)
- Price
- $4.39
- Rating
- 4.6/5
- Reviews
- 5,315
- Age
- 20y ago

MotiMind 1/2 Inch x 200 ft Foam Backer Rod for Gaps Joints Concrete Crack Filler Caulk Saver Bulk Foam Backing Rod Concrete Filler Rope for Weather Stripping Door Seal(Gray)
- Price
- $37.34
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago

Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Filler Rope Concrete Joint Filler (1/2 Inch x 10 Feet)
- Price
- $8.86
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 2y ago

Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Concrete Filler Rope (Black 1/2 Inch x10 Feet)
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 294
- Age
- 2y ago

Backer Rod for Caulk Saver & Fix Cracks Faster Storystore 1/2 x 32 Backer Rod Foam for Concrete Gaps Driveway Cracks Wall Joints Foundation Sealing DIY Home Repair Easy to Cut
- Price
- $15.42
- Rating
- 4.6/5
- Reviews
- 325
- Age
- 3y ago
Trending
90-day click momentum
Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Concrete Filler Rope (Black 1/2 Inch x10 Feet)
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 294
- Age
- 2y ago

Frost King C22CP Caulk Saver Bulk Contractor Pack 1/2 inch Diameter x 250 Long Grey
- Price
- $31.08
- Rating
- 4.6/5
- Reviews
- 921
- Age
- 10y ago

MotiMind 1/2 Inch x 200 ft Foam Backer Rod for Gaps Joints Concrete Crack Filler Caulk Saver Bulk Foam Backing Rod Concrete Filler Rope for Weather Stripping Door Seal(Gray)
- Price
- $37.34
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago

Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Filler Rope Concrete Joint Filler (1/2 Inch x 10 Feet)
- Price
- $8.86
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 2y ago

M-D Building Products - Versatile Gray Foam Backer Rod Set 1/2in x 20ft - Essential Caulk Saver for Sealing Concrete Gaps Expansion Joints and Crack Filling (71480)
- Price
- $4.39
- Rating
- 4.6/5
- Reviews
- 5,315
- Age
- 20y ago
Newest
by launch date
MotiMind 1/2 Inch x 200 ft Foam Backer Rod for Gaps Joints Concrete Crack Filler Caulk Saver Bulk Foam Backing Rod Concrete Filler Rope for Weather Stripping Door Seal(Gray)
- Price
- $37.34
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago

Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Concrete Filler Rope (Black 1/2 Inch x10 Feet)
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 294
- Age
- 2y ago

Foam Backer Rod for Gaps Concrete Crack Filler Joints Foam Gap Filler Caulk Saver Backing Rod Filler Rope Concrete Joint Filler (1/2 Inch x 10 Feet)
- Price
- $8.86
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 2y ago

Backer Rod for Caulk Saver & Fix Cracks Faster Storystore 1/2 x 32 Backer Rod Foam for Concrete Gaps Driveway Cracks Wall Joints Foundation Sealing DIY Home Repair Easy to Cut
- Price
- $15.42
- Rating
- 4.6/5
- Reviews
- 325
- Age
- 3y ago

Frost King C22CP Caulk Saver Bulk Contractor Pack 1/2 inch Diameter x 250 Long Grey
- Price
- $31.08
- Rating
- 4.6/5
- Reviews
- 921
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
40
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
3%
- M-D Building Products53%
- MotiMind12%
- Macepason11%
- HKACSTHI10%
- Storystore6%
- Frost King4%
- Open — no brand owns it (1 brand, 3%)
Demand
Backer Rod 1/2 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 4.3×
Search terms
Top Backer Rod 1/2 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- backer rod 1/219K/yr
- foam backer rod 1/2 inch5K/yr
- backer rod 1/2 inch5K/yr
- 1/2 backer rod5K/yr
- 1/2 inch backer rod3K/yr
Reviews and returns
What reviews say buyers love and hate about Backer Rod 1/2
We read the reviews and the return reasons for every product selling here.
“Not sized correctly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Backer Rod 1/2 questions
Answered from the same tracked data.









