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B11 Led Bulb

Fail

The top 5 brands take 95% of clicks, so B11 Led Bulb is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$58K/yr28K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
61%top-5 click share · 7 brands · 34 sellers

Flapen Score

B11 Led Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, B11 Led Bulb is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The B11 Led Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for B11 Led Bulb 28K times last year and spent an estimated $58K. The top 5 brands take 95% of clicks. Demand peaks in Aug–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

11.0% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
11.0%
Market size, estimated
$58Ka year
Peak month
November2.1× the quietest month
Top search term
ge dusk to dawn led outdoor light bulb8K searches a year

02 · Price

A sale here is worth $19.17.

Listings sell for $19.17 on average, from $8.08 to $35.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $19.17 that is $2K to $5K a year per listing.

Average price
$19.17inside the $15 to $100 sweet spot
Price range
$8.08–$35.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #859 within Light Bulbs. It carries 2,294 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#859in Light Bulbs
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
2,294per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top B11 Led Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

34

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

2%

  • GE59%
  • Sunco Lighting17%
  • Qualilux11%
  • Ganiude5%
  • Eastiya4%
  • E ENERGETIC LIGHTING4%
  • Open — no brand owns it (1 brand, 2%)

Demand

B11 Led Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Oct, Nov · busiest ÷ quietest = 2.1×

Search terms

Top B11 Led Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ge dusk to dawn led outdoor light bulb8K/yr
  • dusk to dawn candelabra bulbs outdoor6K/yr
  • ge led dusk to dawn outdoor light bulb4K/yr
  • dusk to dawn candelabra bulbs5K/yr
  • e12 dusk to dawn light bulb5K/yr

Reviews and returns

What reviews say buyers love and hate about B11 Led Bulb

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Functionality-Overall”
3.2%of orders come back
“they never worked quite right”
A buyer, on “Functionality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common B11 Led Bulb questions

Answered from the same tracked data.