Is b10 led bulb profitable to sell on Amazon United States?

The niche generates $56K/yr across 40 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -4.7%. Flapen's verdict: Skip it (48/100).

How competitive is the b10 led bulb niche?

24 brands and 56 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in b10 led bulb?

Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Quality-Overall. The return rate is 2.3%.

When does demand for b10 led bulb peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the b10 led bulb niche?

Listings span $5.86–$24.25; the average listing price is $13.37 (sweet spot $15–$100). The average incumbent carries 1,599 reviews — the moat a new listing must climb.

b10 led bulb

Skip it

A small market ($56K/yr) — this niche doesn't clear our bar today.

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.3%

return rate — above 5% kills the launch gate

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.37

avg listing price — sweet spot $15–$100

Price range

Good$5.86–$24.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,599.1

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.7%

90-day search growth — must beat 0% to launch

Market size

Bad$56K

$56K/yr · 72K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, b10 led bulb is a $56K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 56% of demand. Verdict: Skip it — 48/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

b10 led bulb market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $53K–$67K; units × avg price
Conversion rate: 5.9%
Avg BSR: #716
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 4.0%
Avg brand age: 64 months
Avg seller age: 172 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 rising

Sellers

Top-5 brand share

56%

Top 20: 98%

Top-5 click share

41%

Top 20: 84%

Open market

38%

GvvooHome17%
SerBion10%
LEDVANCE10%
MEQIQTEK10%
LiteHistory9%
Sigalux6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top b10 led bulb search terms

b10 light bulbs32K/yr -9.2%5.9% conv.
b10 led light bulbs11K/yr -1.7%6.5% conv.
b10 bulb8K/yr +11.2%3.3% conv.
b104K/yr -3.0%1.4% conv.
b10 e12 candelabra base bulb6K/yr +0.9%3.3% conv.
b10 bulbs3K/yr +14.4%6.8% conv.
b10 light bulbs 60w3K/yr -22.3%9.1% conv.
b10 light bulb2K/yr +19.3%2.4% conv.
b10 led bulb3K/yr -34.4%4.4% conv.

All search terms

Top b10 led bulb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

60W Candelabra Light Bulbs E12 B10 Clear Candle Base Bulb with Warm White 2700K 600 Lumen Dimmable 120V Incandescent Chandelier Light Bulbs for Pendants Ceiling Fan Wall Sconces (12-Pack)

SerBion$9.934.5★1,145 rev

MEQIQTEK E12 60 Watt Incandescent Candle Light Bulbs Chandelier Light Bulbs for Ceiling Fan Vanity Outdoor - Warm White 2500K 600 Lumen Dimmable B10 Clear Candelabra Base Bulbs (12 Pack)

MEQIQTEK$9.894.5★1,557 rev

LiteHistory Dimmable B10 led Bulb 6W Equal 60W led Candelabra Bulb 2700k Clear e12 Edison Bulb for Chandelier and Ceiling Fan Light Bulbs AC120V 600lm b11 led Bulb Torpedo 6Pack

LiteHistory$21.684.4★899 rev

GvvooHome E12 Candelabra Bulb 40 watt Equivalent E12 LED Bulb Non-Dimmable Chandelier Light Bulbs B10 Candle Light Bulbs 2700K Soft White 90+CRI 400LM Cear Glass 12 Pack

GvvooHome$17.874.5★638 rev

Sigalux LED Candelabra Light Bulbs Dimmable E12 LED Bulb 60W Equivalent 2700K Soft White B10 Candle Bulbs for Chandelier 5W 450LM 12 Pack

Sigalux$17.404.3★76 rev

Newest

by launch date

GvvooHome E12 Candelabra Bulb 5000K Daylight LED Chandelier Light Bulbs 40 Watt Equivalent Non-Dimmable B10 Clear Glass Candle LED Bulbs for Ceiling Fans 400 Lumens 90+CRI 12 Pack

GvvooHome$17.5144 rev

3mo ago

CYLYT 12-Pack E12 Candelabra Light Bulbs 60W Dimmable Warm White 2700K Chandelier Light Bulbs for Ceiling Fan or Pendants B10 Clear Candle Bulbs (Gold Base)

CYLYT$9.9826 rev

6mo ago

Energetic LED E12 Candelabra Bulb B10 B11 Daylight 5000K 60 Watt Equivalent Chandelier LED Edison Type B Light Bulb Dimmable 6 Pack

E ENERGETIC LIGHTING$12.92130 rev

8mo ago

GvvooHome E12 Candelabra Bulb 2700K Soft White 6W Equivalent to 60 watt E12 LED Bulb Non-Dimmable Chandelier Light Bulbs B10 Candle Light Bulbs 90+CRI 600LM Cear Glass 12 Pack

GvvooHome$19.22187 rev

1y ago

Sigalux LED Candelabra Light Bulbs Dimmable E12 LED Bulb 60W Equivalent 2700K Soft White B10 Candle Bulbs for Chandelier 5W 450LM 12 Pack

Sigalux$17.4076 rev

1y ago

What buyers say about b10 led bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow41%

“Bright light”

Value For Money11%

“Good Value for the Price”

Quality-Overall10%

“Excellent product”

Advertised Vs Actual Product7%

“As advertised”

Bulb Flicker/Dimming/Color6%

“No flickering observed”

Size-Overall4%

“These bulbs fit”

Color4%

“Well, the color is pretty good,”

Efficiency2%

“Works great, dimmable”

Durability2%

“Another great advantage is their durability”

Vitamin1%

“Great vitamins”

What buyers complain about

Durability19%

“Did not last”

Bulb Flicker/Dimming/Color16%

“They flicker”

Quality-Overall10%

“The quality of these bulbs is terrible”

Brightness/Shine/Glow7%

“But not as bright as expected for me”

Allergies5%

“SEVERE ALLERGIC REACTION”

Color5%

“Not white”

Flammable3%

“Also, two of them burned out within the first 10 days”

Value For Money3%

“The LED ones were way too expensive”

Advertised Vs Actual Product3%

“Misleading descriptions”

Defective Material/Parts3%

“Broken bulbs”

Top return reasons

Size-Overall43%

Bulb Flicker/Dimming/Color17%

Brightness/Shine/Glow13%

Color11%

Advertised Vs Actual Product5%

Functionality-Overall3%

Compatibility-Overall2%

Defective Material/Parts2%

Value For Money2%

Flammable0%

Common questions

Is b10 led bulb profitable to sell on Amazon United States?: The niche generates $56K/yr across 40 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -4.7%. Flapen's verdict: Skip it (48/100).
How competitive is the b10 led bulb niche?: 24 brands and 56 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in b10 led bulb?: Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Quality-Overall. The return rate is 2.3%.
When does demand for b10 led bulb peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the b10 led bulb niche?: Listings span $5.86–$24.25; the average listing price is $13.37 (sweet spot $15–$100). The average incumbent carries 1,599 reviews — the moat a new listing must climb.