Automotive Wire
MaybeProducts sell for $26.80 on average, inside the sweet spot. But demand is soft, at -5.4% this quarter, so Automotive Wire is a Maybe.
- Flapen Score
- 57 / 100Top 15% of 9,536 Tools & Home Improvement niches · +9 vs the category median of 4857
- Market size
- $373K/yr288K searches / yr
- 90-day growth
- -5.4%search demand this quarter
- Competition
- 35%top-5 click share · 22 brands · 38 sellers
Flapen Score
Automotive Wire against its category
The dotted line is the Tools & Home Improvement average. Past it, Automotive Wire is stronger. Inside it, weaker.
Market
The Automotive Wire market on Amazon at a glance
Shoppers on Amazon United States searched for Automotive Wire 288K times last year and spent an estimated $373K. The top 5 brands take 71% of clicks. Demand peaks in Jul–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
4.8% of searches ended in a purchase last week.
Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $373K a year.
- Searches, last 12 months
- 288K
- Growth, 90 days vs prior 90
- -5.4%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $373Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- automotive wire144K searches a year
02 · Price
A sale here is worth $26.80.
Listings sell for $26.80 on average, from $8.33 to $74.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $26.80 that is $7K to $13K a year per listing.
- Average price
- $26.80inside the $15 to $100 sweet spot
- Price range
- $8.33–$74.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$13K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #54 within Electrical Wire. It carries 1,206 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 2.7%
- Average rank
- #54in Electrical Wire
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 1,206per listing
- Listings tracked
- 50
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Automotive Wire products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VIABRICO 14 Gauge Wire - 600FT 100ft Spool 6 Colors Copper Clad Aluminium Low Voltage Hookup Wire Kit for Breadboard/Automotive/DIY/Battery
- Price
- $31.80
- Rating
- 4.7/5
- Reviews
- 476
- Age
- 1y ago

VIABRICO 16 Gauge Wire 16AWG Automotive Wire Electrical Wire 100FT 2 Conductor Red Black 12V/24V DC Cable LED Strips Extension for Light RC Car Speaker
- Price
- $14.16
- Rating
- 4.7/5
- Reviews
- 2,754
- Age
- 4y ago

14 Gauge Wire Combo 6 Pack (600ft Total) 100ft Per Roll 12V Low Voltage Automotive and Electrical Cable Copper Clad Aluminum (CCA)
- Price
- $37.70
- Rating
- 4.7/5
- Reviews
- 877
- Age
- 6y ago

Energeaster 14 Gauge Wire 100FT 2 Conductors Electrical Wire Red Black Cable Low Voltage 14 AWG Copper Clad Aluminum Extension Cord for Speaker Wire LED Automotive 12V/24V DC
- Price
- $14.79
- Rating
- 4.8/5
- Reviews
- 685
- Age
- 2y ago

NAOEVO 16 Gauge Wire 2 Conductor Electrical Wire 16 AWG Stranded PVC Cord 12V Low Voltage/Tinned Copper/Flexible Cable for Automotive Wiring Lamp Cord Marine Cable (50FT)
- Price
- $27.06
- Rating
- 4.8/5
- Reviews
- 1,259
- Age
- 4y ago
Trending
90-day click momentum
TUOFENG 20awg Wire Flexible Stranded Wire 20 Gauge Wire Tinned Copper Silicone Rubber Insulated (6 Different Colored 23ft / 7m Each) 20awg Silicone Wires
- Price
- $16.91
- Rating
- 4.6/5
- Reviews
- 1,773
- Age
- 7y ago

14 Gauge Wire Combo 6 Pack (600ft Total) 100ft Per Roll 12V Low Voltage Automotive and Electrical Cable Copper Clad Aluminum (CCA)
- Price
- $37.70
- Rating
- 4.7/5
- Reviews
- 877
- Age
- 6y ago

VIABRICO 12 Gauge Wire 600FT 12 AWG Auto Wire 100ft Each Spool 6 Colors Copper Clad Aluminium Low Voltage Electrical 12 Gauge Hookup Kit for Breadboard/Automotive/DIY/Battery
- Price
- $42.57
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 1y ago

VIABRICO 10 Gauge Wire for Automotive Power/Ground Battery Cable Car Audio RV Amp CCA Automotive Wire Amp Kit Battery Cables Wiring Kit (30 feet Each- Black/Red)
- Price
- $12.95
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 4y ago

12 Gauge Wire (2-Pack Red/Black Each 25 FT) 12AWG CCA Low Voltage Automotive Primary Harness Wire for Battery Car Audio Remote Trailer Security Alarm Hook Up Electrical Wires for DIY DC
- Price
- $11.05
- Rating
- 4.7/5
- Reviews
- 346
- Age
- 2y ago
Newest
by launch date
VIABRICO 12 Gauge Wire 600FT 12 AWG Auto Wire 100ft Each Spool 6 Colors Copper Clad Aluminium Low Voltage Electrical 12 Gauge Hookup Kit for Breadboard/Automotive/DIY/Battery
- Price
- $42.57
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 1y ago

VIABRICO 14 Gauge Wire - 600FT 100ft Spool 6 Colors Copper Clad Aluminium Low Voltage Hookup Wire Kit for Breadboard/Automotive/DIY/Battery
- Price
- $31.80
- Rating
- 4.7/5
- Reviews
- 476
- Age
- 1y ago

VIABRICO 16 Gauge Wire - 600FT 100FT Spool 6 Colors Copper Clad Aluminium Low Voltage Hookup Wire Kit for Breadboard/Automotive/DIY/Battery
- Price
- $25.92
- Rating
- 4.6/5
- Reviews
- 409
- Age
- 1y ago

CONEPY 14 Gauge Wire 14 AWG 2 Conductor Electrical Wire Flexible/Oxygen-Free Tinned Copper/Stranded PVC 14/2 Cord for Automotive Marine LED Strips Solar RV Lighting (30FT)
- Price
- $27.05
- Rating
- 4.8/5
- Reviews
- 206
- Age
- 1y ago

12 Gauge Wire (2-Pack Red/Black Each 25 FT) 12AWG CCA Low Voltage Automotive Primary Harness Wire for Battery Car Audio Remote Trailer Security Alarm Hook Up Electrical Wires for DIY DC
- Price
- $11.05
- Rating
- 4.7/5
- Reviews
- 346
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
22 rising
Sellers
38
Top-5 brand share
71%
Top 20: 99%
Top-5 click share
35%
Top 20: 75%
Open market
22%
- VIABRICO27%
- NAOEVO12%
- TUOFENG12%
- energeaster11%
- BABOOM BABOOM10%
- Mygatti7%
Demand
Automotive Wire search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Automotive Wire search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- automotive wire144K/yr
- automotive wiring24K/yr
- electric cable23K/yr
- hookup wire10K/yr
- electrical cable12K/yr
- cable electrico12K/yr
- automotive electrical wire9K/yr
- primary wire8K/yr
- car wiring7K/yr
- hook up wire6K/yr
Reviews and returns
What reviews say buyers love and hate about Automotive Wire
We read the reviews and the return reasons for every product selling here.
“Cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Automotive Wire questions
Answered from the same tracked data.









