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Auria Glow Lamp

Fail

The top 5 products take 87% of clicks, so Auria Glow Lamp is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$52K/yr33K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
87%top-5 click share · 9 brands · 15 sellers

Flapen Score

Auria Glow Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Auria Glow Lamp is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Auria Glow Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Auria Glow Lamp 33K times last year and spent an estimated $52K. The top 5 brands take 87% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

5.2% of searches ended in a purchase last week.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
5.2%
Market size, estimated
$52Ka year
Top search term
auria glow lamp12K searches a year

02 · Price

A sale here is worth $30.34.

Listings sell for $30.34 on average, from $21.70 to $51.42. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $30.34 that is $3K to $8K a year per listing.

Average price
$30.34inside the $15 to $100 sweet spot
Price range
$21.70–$51.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #734 within Lamps & Shades. It carries 174 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
67%
Out of stock, average day
1.0%
Average rank
#734in Lamps & Shades
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
174per listing
Listings tracked
9

04 · Newcomers

Amazon counts 6 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
6Amazon's first-year sales bar
Average brand age
21 months

Products

Top Auria Glow Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

$0$8K$16K$23K$31K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9

Sellers

15

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

9%

  • YJHAOTOU53%
  • Funlenry13%
  • Auria Glow Lamp9%
  • SAIWEYA7%
  • Auria Glow5%
  • LCZYUYU3%
  • Open — no brand owns it (3 brands, 9%)

Demand

Auria Glow Lamp search demand

Weekly searches over the year. Pick a range.

1K600Spike '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Auria Glow Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • auria glow lamp12K/yr
  • orado lamp9K/yr
  • orado aurora ocean lamp5K/yr
  • aurora wave lamp3K/yr
  • auria light5K/yr

Reviews and returns

What reviews say buyers love and hate about Auria Glow Lamp

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
17%of negative reviews mention “Charging”
0.9%of orders come back
“Doesnt hold charge”
A buyer, on “Charging”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Auria Glow Lamp questions

Answered from the same tracked data.