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Asphalt Patch

Maybe

Returns run at only 0.7% of orders. But the top 5 products take 72% of clicks, so Asphalt Patch is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size
$273K/yr210K searches / yr
90-day growth
+35.6%search demand this quarter
Competition
72%top-5 click share · 10 brands · 98 sellers

Flapen Score

Asphalt Patch against its category

The dotted line is the Tools & Home Improvement average. Past it, Asphalt Patch is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Asphalt Patch market on Amazon at a glance

Shoppers on Amazon United States searched for Asphalt Patch 210K times last year and spent an estimated $273K. The top 5 brands take 87% of clicks. Demand peaks in Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
+35.6%
Conversion, latest week
2.6%
Market size, estimated
$273Ka year
Peak month
July3.0× the quietest month
Top search term
asphalt patch63K searches a year

02 · Price

A sale here is worth $49.63.

Listings sell for $49.63 on average, from $10.93 to $137.03. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $49.63 that is $12K to $25K a year per listing.

Average price
$49.63inside the $15 to $100 sweet spot
Price range
$10.93–$137.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$12K–$25K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #247 within Adhesives & Sealers. It carries 479 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
53%
Out of stock, average day
3.3%
Average rank
#247in Adhesives & Sealers
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
479per listing
Listings tracked
15

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
62 months

Products

Top Asphalt Patch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

$0$27K$55K$82K$109K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

98

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

9%

  • Liquid Rubber43%
  • Road Rescue22%
  • Sakrete13%
  • Wadities5%
  • Blue Star4%
  • Aquaphalt4%
  • Open — no brand owns it (4 brands, 9%)

Demand

Asphalt Patch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 3.0×

Search terms

Top Asphalt Patch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • asphalt patch63K/yr
  • asphalt35K/yr
  • asphalt repair26K/yr
  • asfalto en frio15K/yr
  • cold patch asphalt repair12K/yr
  • driveway patch7K/yr
  • driveway repair7K/yr
  • asphalt patch for driveway repair5K/yr
  • gator patch asphalt repair4K/yr
  • cold patch asphalt4K/yr

Reviews and returns

What reviews say buyers love and hate about Asphalt Patch

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Ease Of Use”
21%of negative reviews mention “Value For Money”
0.7%of orders come back
“Its not cheap”
A buyer, on “Value For Money”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Asphalt Patch questions

Answered from the same tracked data.