Aquarium Toy
FailShoppers spend only $36K a year here, so Aquarium Toy is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $36K/yr146K searches / yr
- 90-day growth
- -1.7%search demand this quarter
- Competition
- 56%top-5 click share · 26 brands · 51 sellers
Flapen Score
Aquarium Toy against its category
The dotted line is the Tools & Home Improvement average. Past it, Aquarium Toy is stronger. Inside it, weaker.
Market
The Aquarium Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Aquarium Toy 146K times last year and spent an estimated $36K. The top 5 brands take 58% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.
- Searches, last 12 months
- 146K
- Growth, 90 days vs prior 90
- -1.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $36Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- aquarium toy23K searches a year
02 · Price
A sale here is worth $26.98.
Listings sell for $26.98 on average, from $6.42 to $94.78. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.98 that is $0 to $3K a year per listing.
- Average price
- $26.98inside the $15 to $100 sweet spot
- Price range
- $6.42–$94.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #396 within Novelty Lighting. It carries 3,012 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 97%
- Out of stock, average day
- 4.7%
- Average rank
- #396in Novelty Lighting
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 3,012per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 3 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Aquarium Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Baby Einstein Sea Dreams Soother Musical Crib Toy and Sound Machine Newborn and up
- Price
- $33.81
- Rating
- 4.6/5
- Reviews
- 25,601
- Age
- 9y ago

Tokenkuko Fake Motion Fish Tank Mini Aquarium Artificial Tropical Decorative Lamp Night Light with Moving Fish Gift for Family(US Plug)
- Price
- $25.11
- Rating
- 4.3/5
- Reviews
- 1,255
- Age
- 2y ago

Lindas Essentials Fake Fish Tank Frutiger Aero Fish Lamp - Fake Aquarium Decorative Lamp Artificial Fish Tank with Moving Fishes LED Artificial Aquarium Night Light Plug in Moving Lamp
- Price
- $24.24
- Rating
- 4.6/5
- Reviews
- 360
- Age
- 1y ago

BITZEE Aquarium Interactive Fish Tank Toy & Digital Pet Ages 5+
- Price
- $39.77
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3mo ago

Ocean Light Up Terrarium Kit for Kids - LED Night Light Ocean Birthday Gifts for Girls & Boys Ages 4 5 6 7 8-12 Kids Arts & Crafts Kit Easter Ideal Gifts
- Price
- $26.46
- Rating
- 4.6/5
- Reviews
- 615
- Age
- 1y ago
Trending
90-day click momentum
BITZEE Aquarium Interactive Fish Tank Toy & Digital Pet Ages 5+
- Price
- $39.77
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3mo ago

Artificial Fish Tank with Moving Fish Interactive Sound Light 3-Levels Rechargeable Fishing Toy with Rod for Girls Boys
- Price
- $28.73
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 6mo ago

Fake Fish Tank Lamp - Moving Aquarium Night Light with Virtual Ocean Effect 80s Retro Design for Adult Relaxation Frutiger Aero Artificial Aquarium Decorative Lamp (US Plug)
- Price
- $23.41
- Rating
- 4.4/5
- Reviews
- 138
- Age
- 1y ago

Baby Einstein Sea Dreams Soother Musical Crib Toy and Sound Machine Pink Newborn and up
- Price
- $38.73
- Rating
- 4.6/5
- Reviews
- 25,601
- Age
- 1y ago

Brewish Bubble lamp | 7 Color Changing LED Lamps | Fake Aquarium Night Light | Artificial Fish Tank with Moving Fishes | Home Decor Ideal Gift for Kids Adults Sensory Lights for Autism & ADHD
- Price
- $19.12
- Rating
- 4.2/5
- Reviews
- 128
- Age
- 1y ago
Newest
by launch date
BITZEE Aquarium Interactive Fish Tank Toy & Digital Pet Ages 5+
- Price
- $39.77
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3mo ago

Artificial Fish Tank with Moving Fish Interactive Sound Light 3-Levels Rechargeable Fishing Toy with Rod for Girls Boys
- Price
- $28.73
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 6mo ago

Hannstar Ocean Light Up Terrarium Kit for Kids - Sea Animal Toys with LED Night Light Ocean Animal Birthday Gift for Boys & Girls Ages 4 5 6 7 8-12 Kids Arts & Crafts Kit Easter Ideal Gifts
- Price
- $24.77
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

Gifmore Ocean Light Up Terrarium Kit for Kids DIY Shark Sea Animal Crafts Toys Birthday Presents for Boys Girls Ages 4-12
- Price
- $25.35
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 1y ago

Fake Fish Tank Lamp - Moving Aquarium Night Light with Virtual Ocean Effect 80s Retro Design for Adult Relaxation Frutiger Aero Artificial Aquarium Decorative Lamp (US Plug)
- Price
- $23.41
- Rating
- 4.4/5
- Reviews
- 138
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 rising
Sellers
51
Top-5 brand share
58%
Top 20: 94%
Top-5 click share
56%
Top 20: 90%
Open market
36%
- Baby Einstein19%
- Tokenkuko11%
- Linda's Essentials11%
- BITZEE9%
- kiddgroo8%
- XiaYiTL7%
Demand
Aquarium Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Aquarium Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aquarium toy23K/yr
- toy fish tank23K/yr
- fish tank toy20K/yr
- toy aquarium15K/yr
- aquarium toys for kids13K/yr
- aquarium toys11K/yr
- toy aquarium with moving fish for kids9K/yr
- pretend fish tank6K/yr
- fish tank toys for kids5K/yr
- toddler fish tank5K/yr
Reviews and returns
What reviews say buyers love and hate about Aquarium Toy
We read the reviews and the return reasons for every product selling here.
“Broken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aquarium Toy questions
Answered from the same tracked data.









