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Aprilaire 2400 Replacement Filter

Fail

The top 5 brands take 95% of clicks, so Aprilaire 2400 Replacement Filter is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$154K/yr29K searches / yr
90-day growth
+28.8%search demand this quarter
Competition
81%top-5 click share · 7 brands · 23 sellers

Flapen Score

Aprilaire 2400 Replacement Filter against its category

The dotted line is the Tools & Home Improvement average. Past it, Aprilaire 2400 Replacement Filter is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aprilaire 2400 Replacement Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Aprilaire 2400 Replacement Filter 29K times last year and spent an estimated $154K. The top 5 brands take 95% of clicks. Demand peaks in Jul–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

8.6% of searches ended in a purchase last week.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
+28.8%
Conversion, latest week
8.6%
Market size, estimated
$154Ka year
Peak month
November2.1× the quietest month
Top search term
aprilaire 2400 replacement filter14K searches a year

02 · Price

A sale here is worth $62.02.

Listings sell for $62.02 on average, from $40.58 to $129.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $62.02 that is $16K to $31K a year per listing.

Average price
$62.02inside the $15 to $100 sweet spot
Price range
$40.58–$129.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$16K–$31K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #788 within Furnace Parts & Accessories. It carries 2,591 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
10.1%
Average rank
#788in Furnace Parts & Accessories
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,591per listing
Listings tracked
13

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Aprilaire 2400 Replacement Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

$0$15K$31K$46K$61K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

23

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

2%

  • Aprilaire66%
  • Senowi12%
  • DENGESON8%
  • FURCIELOS5%
  • Foglapius5%
  • KEYINGXUAN2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Aprilaire 2400 Replacement Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.1×

Search terms

Top Aprilaire 2400 Replacement Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aprilaire 2400 replacement filter14K/yr
  • aprilaire 401 replacement filter8K/yr
  • aprilaire 4013K/yr
  • aprilaire 2400 filter4K/yr

Reviews and returns

What reviews say buyers love and hate about Aprilaire 2400 Replacement Filter

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Does not fit”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Aprilaire 2400 Replacement Filter questions

Answered from the same tracked data.