Appliance Light Bulb

Shoppers searched for this 291K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $342K a year.

Searches, last 12 months

291K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

14.6%

Market size, estimated

$342Ka year

Peak month

January1.5× the quietest month

Top search term

appliance bulb110K searches a year

Listings sell for $8.03 on average, from $5.72 to $12.87. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $8.03 that is $20K to $24K a year per listing.

Average price

$8.03under the $15 to $100 sweet spot

Price range

$5.72–$12.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$20K–$24K

Returns

1.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #112 within Light Bulbs. It carries 3,667 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

7.2%

Average rank

#112in Light Bulbs

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,667per listing

Listings tracked

16

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

54 months