Apartment Security

Shoppers searched for this 586K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months

586K

Growth, 90 days vs prior 90

-5.1%

Conversion, latest week

2.8%

Market size, estimated

$236Ka year

Peak month

August1.4× the quietest month

Top search term

door safety locks from inside190K searches a year

Listings sell for $14.60 on average, from $10.00 to $23.51. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $14.60 that is $15K to $18K a year per listing.

Average price

$14.60under the $15 to $100 sweet spot

Price range

$10.00–$23.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$15K–$18K

Returns

4.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3 within Door Hardware & Locks. It carries 8,225 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#3in Door Hardware & Locks

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,225per listing

Listings tracked

8

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months