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Amerock Cabinet Pulls

Fail

Shoppers spend an estimated $63K a year here, so Amerock Cabinet Pulls is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$63K/yr61K searches / yr
90-day growth
-11.7%search demand this quarter
Competition
23%top-5 click share · 27 brands · 39 sellers

Flapen Score

Amerock Cabinet Pulls against its category

The dotted line is the Tools & Home Improvement average. Past it, Amerock Cabinet Pulls is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amerock Cabinet Pulls market on Amazon at a glance

Shoppers on Amazon United States searched for Amerock Cabinet Pulls 61K times last year and spent an estimated $63K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-11.7%
Conversion, latest week
4.4%
Market size, estimated
$63Ka year
Peak month
September4.4× the quietest month
Top search term
cabinet handles 3 3/413K searches a year

02 · Price

A sale here is worth $23.48.

Listings sell for $23.48 on average, from $2.49 to $52.83. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $23.48 that is $0 to $2K a year per listing.

Average price
$23.48inside the $15 to $100 sweet spot
Price range
$2.49–$52.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #272 within Cabinet Hardware. It carries 3,245 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#272in Cabinet Hardware
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
3,245per listing
Listings tracked
82

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
52 months

Products

Top Amerock Cabinet Pulls products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.

$0$1K$3K$4K$5K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 flat

Sellers

39

Est. top-5 brand share

67%

Top 20: 97%

Est. top-5 click share

23%

Top 20: 56%

Open market

28%

  • Ravinte31%
  • Probrico21%
  • Redunest6%
  • Gobrico5%
  • khtumeware5%
  • Amerdeco4%

Demand

Amerock Cabinet Pulls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Amerock Cabinet Pulls search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cabinet handles 3 3/413K/yr
  • 3 3/4 inch cabinet pulls12K/yr
  • 3 3/4 black cabinet handles6K/yr
  • 3 3/4 cabinet pulls gold9K/yr
  • 3 7/8 cabinet pulls6K/yr
  • 3-3/4 cabinet pulls6K/yr
  • 3.75 drawer pulls5K/yr
  • 3 3/4 drawer pulls5K/yr

Reviews and returns

What reviews say buyers love and hate about Amerock Cabinet Pulls

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
6.8%of orders come back
“Didn't fit properly”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Amerock Cabinet Pulls questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data