Is amerex fire extinguisher profitable to sell on Amazon United States?

The niche generates $226K/yr across 32 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.1%. Flapen's verdict: Skip it (43/100).

How competitive is the amerex fire extinguisher niche?

7 brands and 92 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in amerex fire extinguisher?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.0%.

When does demand for amerex fire extinguisher peak?

Demand peaks in Aug–Oct–Nov; the busiest month runs 4.5× the quietest.

What does it cost to enter the amerex fire extinguisher niche?

Listings span $22.56–$395.34; the average listing price is $103.00 (sweet spot $15–$100). The average incumbent carries 4,079 reviews — the moat a new listing must climb.

amerex fire extinguisher

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Good$103.00

avg listing price — sweet spot $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Market size

Okay$226K

$226K/yr · 50K searches

Review moat

Bad4,078.5

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.1%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$22.56–$395.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad97%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, amerex fire extinguisher is a $226K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Aug–Oct–Nov. Verdict: Skip it — 43/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

amerex fire extinguisher market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $258K–$309K; units × avg price
Conversion rate: 4.4%
Avg BSR: #56
Page quality: 0%
Prime: 72%
Sponsored: 88%
Out of stock: 0.0%
Avg brand age: 60 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 rising

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

49%

Top 20: 87%

Open market

Amerex64%
First Alert17%
Ougist7%
Kidde5%
Jasvelly4%
Generic1%
Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.1% search growth over the last 90 days.

Peak months: Aug, Oct, Nov · busiest ÷ quietest = 4.5×

Open Trend

Top amerex fire extinguisher search terms

amerex fire extinguisher36K/yr -7.5%1.8% conv.
5lb abc fire extinguisher8K/yr +1.8%6.6% conv.
abc fire extinguisher 10lb commercial4K/yr -30.3%6.9% conv.
amerex3K/yr +5.0%2.1% conv.

All search terms

Top amerex fire extinguisher products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amerex B500 5 lb ABC Dry Chemical Fire Extinguisher Class A B & C Rated with 1218 Ft Range and 14 Second Discharge Time 2-Pack

Amerex$135.474.7★3,282 rev

First Alert Fire Extinguisher Heavy Duty for Home & Commercial Use

First Alert$44.714.8★6,378 rev

Amerex B456 10 lbs ABC Dry Chemical Fire Extinguisher with Wall Bracket

Amerex$99.394.6★1,317 rev

Amerex B417T 2.5 lbs ABC Dry Chemical Fire Extinguisher with Wall Bracket

Amerex$60.724.6★1,317 rev

Amerex B500 Fire Extinguisher 5 lb. ABC Dry Chemical

Amerex$72.924.6★2,318 rev

Newest

by launch date

ABC Dry Chemical Fire Extinguishers 5 lb 2a10bc Fire Extinguisher for Home Business Boat Truck Quick Release Handle Ideal for Electrical & Grease Fire Extinguisher

Jasvelly$53.0127 rev

7mo ago

2-Pack ABC Dry Chemical Fire Extinguishers 5 lb 2A:10B:C Rating for Home Business Boat Truck Quick Release Handle Ideal for Electrical & Grease Fires Car Dry Powder Fire Extinguisher

Jasvelly$103.8427 rev

7mo ago

Ougist ABC Dry Chemical Fire Extinguisher 5 lb 2-A:10-BC Rated for Home Office & Vehicle Quick Release Easy-Grip Handle Ideal for Electrical & Grease Fires Car Extinguisher Model FF2KG

Ougist$53.31131 rev

1y ago

Strike First ABC Fire Extinguisher 5 lb | 3A:10BC Dry Chemical Pressure Gauge Wall Hook | UL Certified Safety for Home Office Workshop

Generic$75.3778 rev

2y ago

Amerex C262 Class K Fire Extinguisher for Kitchen Use

Amerex$270.1317 rev

3y ago

What buyers say about amerex fire extinguisher

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Great Value”

Quality-Overall15%

“Excellent Quality”

Advertised Vs Actual Product12%

“As advertised”

Size-Overall10%

“Great size”

Fire Resistance10%

“Good for firefighting”

Ease Of Use6%

“easy to handle with both hands”

Instructions/User Manual/Troubleshooting3%

“Instructions look simple to understand”

Charging2%

“Charge is good”

Safety Standards2%

“No matter apartment or house better safe than sorry its also good for self defense could buy you”

Security2%

“Good safety too to have around”

What buyers complain about

Size-Overall13%

“that one does not fit either”

Quality-Overall11%

“Poor quality control”

Advertised Vs Actual Product8%

“The dimensions on the listing are completely wrong”

Charging7%

“I have had bad luck with kiddies losing the charge while setting”

Value For Money6%

“Just wish they were cheaper”

Durability6%

“It breaks before you even get a chance to use it”

Flammable6%

“one issue can set a fire that can consume everything you have”

Leak-Proof3%

“Empty/discharged”

Maintenance And Repair3%

“Need to replace it”

Functionality-Overall2%

“Lack of readiness of equipment”

Common questions

Is amerex fire extinguisher profitable to sell on Amazon United States?: The niche generates $226K/yr across 32 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.1%. Flapen's verdict: Skip it (43/100).
How competitive is the amerex fire extinguisher niche?: 7 brands and 92 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in amerex fire extinguisher?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.0%.
When does demand for amerex fire extinguisher peak?: Demand peaks in Aug–Oct–Nov; the busiest month runs 4.5× the quietest.
What does it cost to enter the amerex fire extinguisher niche?: Listings span $22.56–$395.34; the average listing price is $103.00 (sweet spot $15–$100). The average incumbent carries 4,079 reviews — the moat a new listing must climb.