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Amber Light Bulbs

Maybe

The top 5 brands take only 43% of clicks. But demand is soft, at -9.6% this quarter, so Amber Light Bulbs is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 9,536 Tools & Home Improvement niches · +10 vs the category median of 48
Market size
$371K/yr475K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
33%top-5 click share · 35 brands · 58 sellers

Flapen Score

Amber Light Bulbs against its category

The dotted line is the Tools & Home Improvement average. Past it, Amber Light Bulbs is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amber Light Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for Amber Light Bulbs 475K times last year and spent an estimated $371K. The top 5 brands take 43% of clicks. Demand peaks in Jan. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 475K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $371K a year.

Searches, last 12 months
475K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
4.6%
Market size, estimated
$371Ka year
Peak month
January2.3× the quietest month
Top search term
amber light bulbs226K searches a year

02 · Price

A sale here is worth $16.84.

Listings sell for $16.84 on average, from $7.42 to $49.57. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $16.84 that is $13K to $17K a year per listing.

Average price
$16.84inside the $15 to $100 sweet spot
Price range
$7.42–$49.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
$13K–$17K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #793 within Light Bulbs. It carries 889 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#793in Light Bulbs
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
889per listing
Listings tracked
49

04 · Newcomers

Amazon counts 4 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
4Amazon's first-year sales bar
Average brand age
46 months

Products

Top Amber Light Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$7K$15K$22K$30K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

58

Top-5 brand share

43%

Top 20: 90%

Top-5 click share

33%

Top 20: 78%

Open market

51%

  • hooga10%
  • Neporal9%
  • Wivety9%
  • runquiz7%
  • TOSZMOK7%
  • mfxmf7%

Demand

Amber Light Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.3×

Search terms

Top Amber Light Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amber light bulbs226K/yr
  • circadian light bulb67K/yr
  • circadian friendly light bulbs16K/yr
  • amber light bulb19K/yr
  • circadian lighting15K/yr
  • amber bulbs11K/yr
  • circadian rhythm light bulbs11K/yr
  • healthy home circadian light bulbs9K/yr
  • 2000k light bulb10K/yr
  • circadian lights5K/yr

Reviews and returns

What reviews say buyers love and hate about Amber Light Bulbs

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Color”
3.9%of orders come back
“To yellow”
A buyer, on “Color”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Amber Light Bulbs questions

Answered from the same tracked data.