8x8x1 air filter
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Review moat
Great195.3avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.76avg listing price — sweet spot $15–$100
Price range
Great$9.02–$38.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Growth
Good+33.0%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$20K$20K/yr · 8K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 8x8x1 air filter is a $20K/yr Amazon United States market (8K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 44/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
8x8x1 air filter market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $25K–$30K
- units × avg price
- Conversion rate
- 13.0%
- Avg BSR
- #333
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 100%
- Out of stock
- 5.1%
- Avg brand age
- 61 months
- Avg seller age
- 215 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Komashr62%
- Hearthhub31%
- Filter King7%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — +33.0% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 1.8×
Top 8x8x1 air filter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Komashr 4pack 8x8x1 Air Filter MERV 8 HVAC/Furnace AC Filter Replacement Dust DefenseComparable with MPR 600 & FPR 5 (Actual 7.75x7.75x0.75)
Komashr$18.824.8★118 rev
8x8x1 Air Filter MERV 8 (2-Pack) HVAC/Furnace AC Filter Replacement Dust DefenseComparable with MPR 600 & FPR 5 (Actual 7.75x7.75x0.75)
Komashr$10.064.8★73 rev
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (4 Pack)
Hearthhub$15.674.8★21 rev
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (2 Pack)
Hearthhub$9.024.8★21 rev
Filter King 8x8x1 Air Filter (MERV 8) (4-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 8 x 8 x .75)
Filter King$38.424.7★1,569 rev
Newest
by launch date
8x8x1 Air Filter MERV 11 (4-Pack) HVAC/Furnace Ac FilterReplacement Dust Defense-comparable with MPR 1000 & FPR7 (Actual 7.75x7.75x0.75)
Komashr$28.2915 rev
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (4 Pack)
Hearthhub$15.6721 rev
Hearthhub 881 MERV 13 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (4 Pack)
Hearthhub$19.6225 rev
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (2 Pack)
Hearthhub$9.0221 rev
Hearthhub 881 MERV 13 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (2 Pack)
Hearthhub$10.6025 rev
Trending
90-day click momentumHearthhub 881 MERV 13 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (2 Pack)
Hearthhub$10.604.9★
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (4 Pack)
Hearthhub$15.674.8★
Hearthhub 881 MERV 8 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (2 Pack)
Hearthhub$9.024.8★
Hearthhub 881 MERV 13 Furnace Air Filters - HVAC/Furnace AC Filter Replacement (Actual Size 7.75x7.75x0.75) - Pleated Dust Defense Air Conditioner Filters for Home Office (4 Pack)
Hearthhub$19.624.9★
8x8x1 Air Filter MERV 11 (2-Pack) HVAC/Furnace AC Filter Replacement Dust DefenseComparable with MPR 1000 & FPR 7 (Actual 7.75x7.75x0.75)
Komashr$13.624.6★
What buyers say about 8x8x1 air filter
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect fit”
“Good quality filter”
“Solid Quality Filters + Nice Little Bonus”
“good price”
“As expected”
“Easy to install”
“the pleats held their shape well during use”
“They work great at eliminating dust”
“these are thick”
“No leaks and work as designed”
What buyers complain about
“Smaller than advertised”
“Smaller than advertised”
“not like the flimsy ones I usually have to settle for”
“Some filters have a smell out of the box”
“Its hard to find such a small filter”
Top return reasons
Common questions
- Is 8x8x1 air filter profitable to sell on Amazon United States?
- The niche generates $20K/yr across 10 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is +33.0%. Flapen's verdict: Skip it (44/100).
- How competitive is the 8x8x1 air filter niche?
- 3 brands and 4 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 8x8x1 air filter?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Strength. The return rate is 2.0%.
- When does demand for 8x8x1 air filter peak?
- Demand peaks in Jul–Aug; the busiest month runs 1.8× the quietest.
- What does it cost to enter the 8x8x1 air filter niche?
- Listings span $9.02–$38.42; the average listing price is $19.76 (sweet spot $15–$100). The average incumbent carries 195 reviews — the moat a new listing must climb.