Is 75 watt led light bulbs soft white profitable to sell on Amazon United States?

The niche generates $78K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -40.7%. Flapen's verdict: Skip it (40/100).

How competitive is the 75 watt led light bulbs soft white niche?

8 brands and 40 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in 75 watt led light bulbs soft white?

Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Brightness/Shine/Glow. The return rate is 1.4%.

When does demand for 75 watt led light bulbs soft white peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the 75 watt led light bulbs soft white niche?

Listings span $6.30–$32.47; the average listing price is $14.16 (sweet spot $15–$100). The average incumbent carries 3,036 reviews — the moat a new listing must climb.

75 watt led light bulbs soft white

Skip it

Soft demand (-40.7% this quarter) — this niche doesn't clear our bar today.

Conversion

Incredible17.7%

search→purchase rate — share of searches ending in a sale

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Good$14.16

avg listing price — sweet spot $15–$100

Price range

Good$6.30–$32.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,035.54

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad$78K

$78K/yr · 31K searches

Growth

Bad-40.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 75 watt led light bulbs soft white is a $78K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

75 watt led light bulbs soft white market data

Units sold / yr: 5K–6K; avg 250–500/product
Revenue / yr: $71K–$85K; units × avg price
Conversion rate: 17.7%
Avg BSR: #639
Page quality: 0%
Prime: 100%
Sponsored: 62%
Out of stock: 0.0%
Avg brand age: 48 months
Avg seller age: 142 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

Amazon Basics39%
YAOHENG14%
LEDVANCE13%
Great Eagle Lighting Corporation12%
GE8%
E ENERGETIC LIGHTING7%
Open — no brand owns it (2 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -40.7% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×

Open Trend

Top 75 watt led light bulbs soft white search terms

light bulbs 75 watt soft white11K/yr -29.5%13.2% conv.
75 watt led light bulbs soft white15K/yr -55.2%12.8% conv.
75 watt light bulbs soft white4K/yr -30.1%14.6% conv.
lightbulbs 75w soft white1K/yr -17.5%16.8% conv.

All search terms

Top 75 watt led light bulbs soft white products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics A19 LED Light Bulbs 75 Watt Equivalent Energy Efficient 12W E26 Standard Base Soft White 2700K Dimmable 10 000 Hour Lifetime 6-Pack

Amazon Basics$13.854.5★1,501 rev

YAOHENG A19 LED Light Bulb 75 Watt Equivalent 11 Watt Light Bulbs 2700K Warm White 1100 Lumens Non-Dimmable E26 Base Lightbulbs Standard LED Bulbs for Home ETL Listed(4-Pack)

YAOHENG$9.694.5★107 rev

Great Eagle A19 Led Bulbs 75 Watt Equivalent - UL Listed - 3000K 75 Watt Led Light Bulbs Soft White - Non Dimmable - Standard Replacement (4 Pack)

Great Eagle Lighting Corporation$9.864.6★8,133 rev

Sylvania LED Light Bulb 75W Equivalent A19 Efficient 12W Medium Base Frosted Finish 1100 Lumens Soft White - 4 Pack (78097)

LEDVANCE$13.824.6★208 rev

GE Basic A19 LED Light Bulbs 75W Replacement Soft White 2 Pack

GE$11.134.6★766 rev

Newest

by launch date

GE Relax HD LED 75 Watt Replacement Soft White A19 General Purpose Bulbs (2 Pack)

GE$17.1930 rev

11mo ago

YAOHENG A19 LED Light Bulb 75 Watt Equivalent 11 Watt Light Bulbs 2700K Warm White 1100 Lumens Non-Dimmable E26 Base Lightbulbs Standard LED Bulbs for Home ETL Listed(4-Pack)

YAOHENG$9.69107 rev

2y ago

JIANGSILING A19 LED Light Bulb 75W Equivalent LED Bulb 11W 2700K Warm White 1100 Lumens Non-Dimmable Light Bulbs CRI 85+ No Flicker E26 Base Bulbs for Home Office 6-Pack

JIANGSILING$9.6458 rev

2y ago

Sylvania LED Light Bulb 75W Equivalent A19 Efficient 12W Medium Base Frosted Finish 1100 Lumen Soft White - 24 Pack (41300)

LEDVANCE$32.47208 rev

4y ago

Energetic 75W Equivalent A19 LED Light Bulb 2700K Soft White Non-Dimmable 10W LED Light Bulb 1200lm UL Listed E26 Medium Base 12 Pack

E ENERGETIC LIGHTING$22.492,259 rev

5y ago

What buyers say about 75 watt led light bulbs soft white

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow34%

“Great Lighting”

Value For Money23%

“Good Price”

Color11%

“Nice color when on”

Bulb Flicker/Dimming/Color7%

“These bulbs work great”

Quality-Overall6%

“Better than the 60W ones”

Advertised Vs Actual Product5%

“Works as advertised”

Durability4%

“Last a good long time”

Weight Light2%

“Plenty of light”

Night Vision1%

“We like these bright Soft White bulbs for our night stand lamps”

Compactness1%

“They're compact and fit into the harps”

What buyers complain about

Bulb Flicker/Dimming/Color35%

“Flicker consistently”

Durability23%

“2 failed within 4 months”

Brightness/Shine/Glow8%

“LED lighting is the only kind of lighting to consider”

Color7%

“They are kinda Orange colored like old style bulbs”

Value For Money5%

“More expensive,”

Quality-Overall4%

“It may not be as good as like we had 10 years ago -”

Advertised Vs Actual Product3%

“there are always some statements that seem misleading to me”

Noise Level2%

“I noticed they made an annoying low pitch 'buzz'”

Top return reasons

Bulb Flicker/Dimming/Color24%

Brightness/Shine/Glow23%

Color19%

Size-Overall12%

Advertised Vs Actual Product9%

Functionality-Overall4%

Value For Money3%

Compatibility-Overall2%

Defective Material/Parts1%

Soft Feel1%

Common questions

Is 75 watt led light bulbs soft white profitable to sell on Amazon United States?: The niche generates $78K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -40.7%. Flapen's verdict: Skip it (40/100).
How competitive is the 75 watt led light bulbs soft white niche?: 8 brands and 40 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in 75 watt led light bulbs soft white?: Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Brightness/Shine/Glow. The return rate is 1.4%.
When does demand for 75 watt led light bulbs soft white peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the 75 watt led light bulbs soft white niche?: Listings span $6.30–$32.47; the average listing price is $14.16 (sweet spot $15–$100). The average incumbent carries 3,036 reviews — the moat a new listing must climb.