7 Watt Night Light Bulbs

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months

160K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

13.1%

Market size, estimated

$199Ka year

Peak month

December3.7× the quietest month

Top search term

7 watt night light bulbs12K searches a year

Listings sell for $9.47 on average, from $5.09 to $26.67. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.47 that is $9K to $12K a year per listing.

Average price

$9.47under the $15 to $100 sweet spot

Price range

$5.09–$26.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$12K

Returns

1.9%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #204 within Light Bulbs. It carries 1,732 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#204in Light Bulbs

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,732per listing

Listings tracked

20

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months