Is 6lb Sledge Hammer profitable to sell on Amazon United States?

Flapen scores 6lb Sledge Hammer 43 out of 100 on Amazon United States, a Fail. Shoppers spend $142K a year across 40 tracked products. Amazon counts 0 of the 2 products launched in the last year as successful launches. Search demand grew -10.2% in the last 90 days.

How competitive is the 6lb Sledge Hammer niche on Amazon United States?

8 brands and 102 sellers compete in 6lb Sledge Hammer on Amazon United States. The top 5 6lb Sledge Hammer products take 46% of clicks, and the top 5 brands take 97%.

What do buyers complain about in 6lb Sledge Hammer?

6lb Sledge Hammer buyers on Amazon United States complain most about Weight Heavy, Ease Of Use, and Adhesion/Stickiness. Returns run at 0.7% of orders.

What does it cost to enter the 6lb Sledge Hammer niche?

6lb Sledge Hammer sells for $90.29 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $25.76 to $379.55. The average product has 230 reviews, the count a new listing must catch up to.

6lb Sledge Hammer

Fail

The top 5 brands take 97% of clicks, so 6lb Sledge Hammer is a Fail.

Filters High Price

Flapen Score: 43
43 / 100Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size: $142K/yr55K searches / yr
90-day growth: -10.2%search demand this quarter
Competition: 46%top-5 click share · 8 brands · 102 sellers

Flapen Score

6lb Sledge Hammer against its category

The dotted line is the Tools & Home Improvement average. Past it, 6lb Sledge Hammer is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The 6lb Sledge Hammer market on Amazon at a glance

Shoppers on Amazon United States searched for 6lb Sledge Hammer 55K times last year and spent an estimated $142K. The top 5 brands take 97% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months: 55K
Growth, 90 days vs prior 90: -10.2%
Conversion, latest week: 2.8%
Market size, estimated: $142Ka year
Top search term: wilton hammer25K searches a year

02 · Price

A sale here is worth $90.29.

Listings sell for $90.29 on average, from $25.76 to $379.55. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $90.29 that is $0 to $9K a year per listing.

Average price: $90.29inside the $15 to $100 sweet spot
Price range: $25.76–$379.55
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–2K
Units per listing a year: 0–100
Revenue per listing a year: $0–$9K
Returns: 0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #60 within Hammers. It carries 230 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings: 78%
Prime listings: 90%
Out of stock, average day: 2.5%
Average rank: #60in Hammers
Average rating: 4.66 starsAmazon United States average 4.42 stars
Average reviews: 230per listing
Listings tracked: 40

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 0Amazon's first-year sales bar
Average brand age: 73 months

Products