Is 60w Type a Bulb profitable to sell on Amazon United States?

Flapen scores 60w Type a Bulb 49 out of 100 on Amazon United States, a Fail. Shoppers spend $374K a year across 23 tracked products. Amazon counts 1 of the 1 products launched in the last year as successful launches. Search demand grew -4.7% in the last 90 days.

How competitive is the 60w Type a Bulb niche on Amazon United States?

4 brands and 100 sellers compete in 60w Type a Bulb on Amazon United States. The top 5 60w Type a Bulb products take 59% of clicks, and the top 5 brands take 100%.

What do buyers complain about in 60w Type a Bulb?

60w Type a Bulb buyers on Amazon United States complain most about Bulb Flicker/Dimming/Color, Value For Money, and Durability. Returns run at 1.9% of orders.

When does demand for 60w Type a Bulb peak?

Search demand for 60w Type a Bulb on Amazon United States peaks in Jan–Nov–Dec, and the busiest month runs 11.9× the quietest.

What does it cost to enter the 60w Type a Bulb niche?

60w Type a Bulb sells for $21.50 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $11.09 to $35.78. The average product has 491 reviews, the count a new listing must catch up to.

60w Type a Bulb

Fail

The top 5 brands take 100% of clicks, so 60w Type a Bulb is a Fail.

Flapen Score: 49
49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size: $374K/yr229K searches / yr
90-day growth: -4.7%search demand this quarter
Competition: 59%top-5 click share · 4 brands · 100 sellers

Flapen Score

60w Type a Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, 60w Type a Bulb is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The 60w Type a Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for 60w Type a Bulb 229K times last year and spent an estimated $374K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

7.6% of searches ended in a purchase last week.

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $374K a year.

Searches, last 12 months: 229K
Growth, 90 days vs prior 90: -4.7%
Conversion, latest week: 7.6%
Market size, estimated: $374Ka year
Peak month: December11.9× the quietest month
Top search term: cree light bulbs36K searches a year

02 · Price

A sale here is worth $21.50.

Listings sell for $21.50 on average, from $11.09 to $35.78. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $21.50 that is $16K to $22K a year per listing.

Average price: $21.50inside the $15 to $100 sweet spot
Price range: $11.09–$35.78
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 20K–25K
Units per listing a year: 750–1,000
Revenue per listing a year: $16K–$22K
Returns: 1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #1,490 within Light Bulbs. It carries 491 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 35%
Prime listings: 87%
Out of stock, average day: 2.4%
Average rank: #1,490in Light Bulbs
Average rating: 4.56 starsAmazon United States average 4.42 stars
Average reviews: 491per listing
Listings tracked: 23

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 55 months

Products