6 foot level
Skip itStrong incumbent ratings (4.6★) — this niche doesn't clear our bar today.
Avg price
Great$78.70avg listing price — sweet spot $15–$100
Review moat
Good708.33avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Good$358K$358K/yr · 186K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Price range
Okay$5.35–$233.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, 6 foot level is a $358K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
6 foot level market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $394K–$472K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #180
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 74%
- Out of stock
- 7.7%
- Avg brand age
- 58 months
- Avg seller age
- 162 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
63
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
56%
Top 20: 92%
Open market
12%
- VEVOR38%
- Channellock16%
- Johnson11%
- KAPRO10%
- OX7%
- Stabila6%
- Open — no brand owns it (8 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top 6 foot level search terms
- 6 level27K/yr
- 6ft level25K/yr
- 6 foot level26K/yr
- vevor level set25K/yr
- 72 inch level18K/yr
- 6 ft level16K/yr
- 72 level11K/yr
- 78 inch level5K/yr
- 6 foot levels for construction4K/yr
- nivel de 6 pies5K/yr
Top 6 foot level products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VEVOR 6-Piece Torpedo Level 78/48/32/24/16/10 Inch Box Levels Set Bubble Vials Ruler for 45/90/180 Degree Shock-Proof Aluminum Alloy Magnetic Leveler Tool SAE/Metric Scale(Only 10-inch has magnet)
VEVOR$78.334.4★385 rev
VEVOR 6-Piece Torpedo Level 78/48/32/24/16/10 Inch All Magnetic Levels Set Bubble Vials Ruler for 45/90/180 Degree Aluminum Alloy Magnetic Box Leveler Tool Shock-Resistance SAE and Metric Scale
VEVOR$81.914.5★459 rev
CHANNELLOCK 72-Inch Professional-Grade Aluminum I-Beam Level with 3 Vials 5100-0072
Channellock$69.324.5★20 rev
CHANNELLOCK 72-Inch Professional-Grade Aluminum Box Level with Solid Block Acrylic Vials 5200-0072
Channellock$88.804.6★53 rev
Johnson Level & Tool 5800-4880B 48-80 Extendable Box Beam Level Telescoping Adjustable Aluminum Level with Locking Extension
Johnson$104.624.3★29 rev
Newest
by launch dateJohnson Level & Tool 5800-4880B 48-80 Extendable Box Beam Level Telescoping Adjustable Aluminum Level with Locking Extension
Johnson$104.6229 rev
CHANNELLOCK 72-Inch Professional-Grade Aluminum I-Beam Level with 3 Vials 5100-0072
Channellock$69.3220 rev
CHANNELLOCK 72-Inch Professional-Grade Aluminum Box Level with Solid Block Acrylic Vials 5200-0072
Channellock$88.8053 rev
CHANNELLOCK 78-Inch Professional-Grade Magnetic Aluminum I-Beam Level with 3 Vials 5100-0078M
Channellock$74.3619 rev
Klein Tools 93572 72-Inch Box Level 6-Foot Box Beam Spirit Level 3 Vials High Visibility Orange Aluminum Body
KLEIN TOOLS$75.0022 rev
Trending
90-day click momentumJohnson Level & Tool 5800-4880B 48-80 Extendable Box Beam Level Telescoping Adjustable Aluminum Level with Locking Extension
Johnson$104.624.3★
OX Pro 6 Foot Level with Rubber Grip and All Aluminum Construction - 72 Inch Level with Thru Handle - Leveler Tool OX-P024418
OX$146.204.6★
OX Trade 6.5 Foot Level Box Beam - Aluminum Body 78 Inch Level - Magnified Vials with Shock Absorbing End Caps - Soft Grip Handle 6.5 Foot Levels for Carpenter Construction Leveler Tool
OX$92.834.6★
ARROW 3-Piece Spirit Level Set Included 9/16/48 Level with Carrying Bag
Arrow Fastener$55.474.8★
OX Trade 6 Foot Level Box Beam - Aluminum Body 72 Inch Level - Magnified Vials with Shock Absorbing End Caps - Soft Grip Handle 6 Foot Levels for Construction Leveler Tool
OX$82.804.6★
What buyers say about 6 foot level
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Ok for the price”
“easy to use”
“Fun find on this size”
“The levels work fine BUT”
“Good set great case to carry in”
“The carry bag is sturdy”
“works as advertised”
“They weren't too heavy so they were easy to handle”
“It also seems durable enough to hold up well in a garage or workshop setting”
What buyers complain about
“I wish the quality of all the tools”
“False advertisement”
“Flimsy and bend easily”
“Most of them go out of calibration quickly”
“Accurate, lightweight, bubbles seem to stay level not sure how durable they are, Ill keep you posted in a year or two”
“Also looked used”
“Too heavy”
“Probably just a piece of plastic”
“Single direction bubble makes it awkward to use sometimes”
“Very insubstantial assembly”
Top return reasons
Common questions
- Is 6 foot level profitable to sell on Amazon United States?
- The niche generates $358K/yr across 27 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Skip it (45/100).
- How competitive is the 6 foot level niche?
- 14 brands and 63 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in 6 foot level?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Strength. The return rate is 2.3%.
- When does demand for 6 foot level peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the 6 foot level niche?
- Listings span $5.35–$233.95; the average listing price is $78.70 (sweet spot $15–$100). The average incumbent carries 708 reviews — the moat a new listing must climb.