Skip to content

3m Masking Tape

Fail

The top 5 brands take 99% of clicks, so 3m Masking Tape is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$131K/yr52K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
41%top-5 click share · 6 brands · 216 sellers

Flapen Score

3m Masking Tape against its category

The dotted line is the Tools & Home Improvement average. Past it, 3m Masking Tape is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3m Masking Tape market on Amazon at a glance

Shoppers on Amazon United States searched for 3m Masking Tape 52K times last year and spent an estimated $131K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Mar–Aug–Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

8.9% of searches ended in a purchase last week.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
8.9%
Market size, estimated
$131Ka year
Peak month
August2.8× the quietest month
Top search term
3m masking tape36K searches a year

02 · Price

A sale here is worth $28.06.

Listings sell for $28.06 on average, from $3.50 to $143.01. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $28.06 that is $3K to $7K a year per listing.

Average price
$28.06inside the $15 to $100 sweet spot
Price range
$3.50–$143.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,354 within Painting Supplies & Tools. It carries 2,470 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#2,354in Painting Supplies & Tools
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
2,470per listing
Listings tracked
35

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top 3m Masking Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$16K$21K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

216

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

41%

Top 20: 87%

Open market

0%

  • 3M59%
  • Scotch25%
  • ScotchBlue12%
  • KREFINISH2%
  • Lichamp1%
  • Dura-Gold1%
  • Open — no brand owns it (0%)

Demand

3m Masking Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Mar, Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.8×

Search terms

Top 3m Masking Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3m masking tape36K/yr
  • 3m yellow masking tape7K/yr
  • masking tape 3m6K/yr
  • 3m yellow tape3K/yr

Reviews and returns

What reviews say buyers love and hate about 3m Masking Tape

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Adhesion/Stickiness”
32%of negative reviews mention “Adhesion/Stickiness”
0.4%of orders come back
“Horrible adhesion”
A buyer, on “Adhesion/Stickiness”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 3m Masking Tape questions

Answered from the same tracked data.