3697-22
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great499.5avg incumbent reviews — the moat a new listing must climb
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-16.3%90-day search growth — must beat 0% to launch
Avg price
Bad$390.64avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$28K$28K/yr · 21K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$205.44–$757.50cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 3697-22 is a $28K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 22/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
3697-22 market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $98K–$195K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #188
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 42%
- Out of stock
- 0.0%
- Avg brand age
- 43 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
117
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Milwaukee73%
- Generic17%
- LIUJIANBOBO7%
- xokisde3%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 23 weeks — -16.3% search growth over the last 90 days.Top 3697-22 search terms
- 3697-228K/yr
- milwaukee 3697-227K/yr
- 3697-22 milwaukee combo3K/yr
- 3692-22ct2K/yr
Top 3697-22 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Milwaukee Electric - M18 Fuel. 2-Tool Combo KIT
Milwaukee$327.344.8★1,025 rev
New 3697-22 for Milwaukee M18 2 Tool Combo Kit
Generic$612.745.0★1 rev
Milwaukee Electric - M18TRADE Compact BRUSHLESS 2-Tool Combo KIT
Milwaukee$205.444.7★415 rev
Milwaukee 2697-22 M18 18-Volt Lithium-Ion Cordless Hammer Drill/Impact Driver XC Combo Kit (2-Tool)
Milwaukee$276.104.5★124 rev
3697-22 for Milwaukee M18 Brushless 2-Tool Combo Kit
LIUJIANBOBO$757.500.0★0 rev
Newest
by launch date3697-22 for Milwaukee M18 Brushless 2-Tool Combo Kit
LIUJIANBOBO$757.500 rev
New 3697-22 for Milwaukee M18 2 Tool Combo Kit
Generic$612.741 rev
xokisde 3697-22 M18 for FUEL 18V 2-Tool Combo Kit Hammer Drill & Impact Driver for Milwaukee Tool
xokisde$362.951 rev
Milwaukee M18 Compact Brushless 2-Tool Combo Kit
Milwaukee$240.6753 rev
Milwaukee M18 FUEL 3-Tool Combo Kit Bundle
Milwaukee$589.272 rev
Trending
90-day click momentum3697-22 for Milwaukee M18 Brushless 2-Tool Combo Kit
LIUJIANBOBO$757.500.0★
New 3697-22 for Milwaukee M18 2 Tool Combo Kit
Generic$612.745.0★
Milwaukee M18 Compact Brushless 2-Tool Combo Kit
Milwaukee$240.674.6★
Milwaukee 2697-22 M18 18-Volt Lithium-Ion Cordless Hammer Drill/Impact Driver XC Combo Kit (2-Tool)
Milwaukee$276.104.5★
Milwaukee M18 FUEL 3-Tool Combo Kit Bundle
Milwaukee$589.275.0★
What buyers say about 3697-22
What buyers praise and complain about, mined from review topics.What buyers love
“Overall a good kit”
“Excellent tool for the price”
“Battery holds up well”
“Durable and the battery life lasts”
“As advertised”
“The drill appears powerful”
“easy to carry”
“Love the attachment it comes with too”
“easy to use on anything”
“Good fit in hand and hard case”
What buyers complain about
“Battery charger doesn't work”
“Not as well made as I expected”
“died lol neadless to say if you are in the market for a new set”
“Not brushles for the price of newer model”
“This was not beforehand advertised”
“One of the batteries is no longer working”
Top return reasons
Common questions
- Is 3697-22 profitable to sell on Amazon United States?
- The niche generates $28K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.3%. Flapen's verdict: Skip it (22/100).
- How competitive is the 3697-22 niche?
- 4 brands and 117 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 3697-22?
- Top complaints mined from reviews: Charging, Quality-Overall, Durability. The return rate is 1.1%.
- What does it cost to enter the 3697-22 niche?
- Listings span $205.44–$757.50; the average listing price is $390.64 (sweet spot $15–$100). The average incumbent carries 500 reviews — the moat a new listing must climb.