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35 count christmas lights

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 8Conversion 81Competition 7Returns 51Price range 0Avg price 23Brand share 0Review moat 36Quality gap 37

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Returns

Good3.0%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,923.17

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$8.27

avg listing price — sweet spot $15–$100

Growth

Bad-33.8%

90-day search growth — must beat 0% to launch

Competition

Bad91%

top-5 click share — a locked-up shelf

Market size

Bad$8K

$8K/yr · 11K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$7.85–$8.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, 35 count christmas lights is a $8K/yr Amazon United States market (11K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 22/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

35 count christmas lights market data

Units sold / yr
2K–2K
avg 100–250/product
Revenue / yr
$12K–$17K
units × avg price
Conversion rate
8.5%
Avg BSR
#428
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
14.3%
Avg brand age
64 months
Avg seller age
225 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • 612 Vermont35%
  • NOMA/INLITEN-IMPORT32%
  • mimigogo13%
  • stargo11%
  • Hopolon9%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 77 weeks — -33.8% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 25.6×

Top 35 count christmas lights search terms

  • 35 count christmas lights6K/yr
  • 35 light string of mini white lights4K/yr
  • 35 count mini christmas lights821/yr
All search terms

Top 35 count christmas lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$77920%$2K30%$2K40%$3K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about 35 count christmas lights

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow28%

“Nice lights”

Advertised Vs Actual Product16%

“Exactly as advertised”

Quality-Overall14%

“Everything about them feels well-made”

Size-Overall8%

“They are the perfect size”

Value For Money6%

“Great deal”

Design-Overall5%

“These are great for crafting projects”

Color4%

“Color is clear”

Durability3%

“They feel well-made and durable, and the 6.3ft length was just right for my project”

Bulb Flicker/Dimming/Color2%

“The Clear bulbs provide a traditional warm white glow that is much more inviting than the harsh blue-tinted LEDs”

Efficiency1%

“Works well”

What buyers complain about

Durability31%

“Lasted a few weeks”

Value For Money11%

“Expensive”

Size-Overall9%

“Too short”

Quality-Overall8%

“Cheap”

Brightness/Shine/Glow7%

“Not a bright idea”

Bulb Flicker/Dimming/Color6%

“burned out bulbs”

Advertised Vs Actual Product4%

“Poor description of product”

Flammable4%

“could have caused a fire”

Color2%

“Color not what I wanted”

Instructions/User Manual/Troubleshooting2%

“directions are very confusing for replacing fuse”

Top return reasons

Size-Overall32%
Bulb Flicker/Dimming/Color14%
Color9%
Connectivity-Overall9%
Functionality-Overall7%
Advertised Vs Actual Product7%
Brightness/Shine/Glow7%
Defective Material/Parts4%
Socket/Port/Plug4%
Add-Ons/Attachments2%

Common questions

Is 35 count christmas lights profitable to sell on Amazon United States?
The niche generates $8K/yr across 6 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.8%. Flapen's verdict: Skip it (22/100).
How competitive is the 35 count christmas lights niche?
5 brands and 7 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in 35 count christmas lights?
Top complaints mined from reviews: Durability, Value For Money, Size-Overall. The return rate is 3.0%.
When does demand for 35 count christmas lights peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 25.6× the quietest.
What does it cost to enter the 35 count christmas lights niche?
Listings span $7.85–$8.79; the average listing price is $8.27 (sweet spot $15–$100). The average incumbent carries 2,923 reviews — the moat a new listing must climb.