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3 Way Smart Switch

Fail

The top 5 brands take 100% of clicks, so 3 Way Smart Switch is a Fail.

Flapen Score
38
38 / 100
Ranks 8,108 of 9,536 Tools & Home Improvement niches · −10 vs the category median of 48
Market size
$431K/yr225K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
85%top-5 click share · 5 brands · 16 sellers

Flapen Score

3 Way Smart Switch against its category

The dotted line is the Tools & Home Improvement average. Past it, 3 Way Smart Switch is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3 Way Smart Switch market on Amazon at a glance

Shoppers on Amazon United States searched for 3 Way Smart Switch 225K times last year and spent an estimated $431K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

7.5% of searches ended in a purchase last week.

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $431K a year.

Searches, last 12 months
225K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
7.5%
Market size, estimated
$431Ka year
Peak month
December1.9× the quietest month
Top search term
kasa 3 way smart switch52K searches a year

02 · Price

A sale here is worth $25.34.

Listings sell for $25.34 on average, from $14.12 to $34.80. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At $25.34 that is $76K to $101K a year per listing.

Average price
$25.34inside the $15 to $100 sweet spot
Price range
$14.12–$34.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
3,000–4,000
Revenue per listing a year
$76K–$101K
Returns
8.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Switches & Dimmers. It carries 4,694 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#36in Switches & Dimmers
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
4,694per listing
Listings tracked
10

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top 3 Way Smart Switch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

$0$43K$86K$129K$172K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Kasa Smart60%
  • Tapo29%
  • Amazon Basics6%
  • GHome Smart3%
  • Leviton2%

Demand

3 Way Smart Switch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top 3 Way Smart Switch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kasa 3 way smart switch52K/yr
  • 3 way smart switch33K/yr
  • smart switch 3 way20K/yr
  • kasa smart switch 3 way19K/yr
  • 4 way smart switch15K/yr
  • tapo 3 way smart switch12K/yr
  • smart 3 way switch10K/yr
  • tapo s5157K/yr
  • smart light switch 3 way8K/yr
  • 4 way smart switch no neutral4K/yr

Reviews and returns

What reviews say buyers love and hate about 3 Way Smart Switch

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Assembly/Installation”
15%of negative reviews mention “Durability”
8.7%of orders come back
“But the bigger problem is that after nearly a week of use”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 3 Way Smart Switch questions

Answered from the same tracked data.