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3 Plug

Maybe

Buyers convert on 10.2% of searches. But shoppers spend only $36K a year here, so 3 Plug is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$36K/yr37K searches / yr
90-day growth
+17.1%search demand this quarter
Competition
40%top-5 click share · 25 brands · 52 sellers

Flapen Score

3 Plug against its category

The dotted line is the Tools & Home Improvement average. Past it, 3 Plug is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3 Plug market on Amazon at a glance

Shoppers on Amazon United States searched for 3 Plug 37K times last year and spent an estimated $36K. The top 5 brands take 60% of clicks. Demand peaks in Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

10.2% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+17.1%
Conversion, latest week
10.2%
Market size, estimated
$36Ka year
Peak month
December2.2× the quietest month
Top search term
3 prong outlet extender11K searches a year

02 · Price

A sale here is worth $9.52.

Listings sell for $9.52 on average, from $4.63 to $21.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $9.52 that is $0 to $952 a year per listing.

Average price
$9.52under the $15 to $100 sweet spot
Price range
$4.63–$21.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$952
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #50 within Cords, Adapters & Multi-Outlets. It carries 8,091 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#50in Cords, Adapters & Multi-Outlets
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
8,091per listing
Listings tracked
38

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top 3 Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

$0$1K$2K$3K$4K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

52

Top-5 brand share

60%

Top 20: 97%

Top-5 click share

40%

Top 20: 87%

Open market

34%

  • TROND22%
  • Philips11%
  • Cable Matters9%
  • ElectraTrac9%
  • Miady8%
  • GE6%

Demand

3 Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top 3 Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3 prong outlet extender11K/yr
  • single outlet extender10K/yr
  • 3 prong extender6K/yr
  • 3 prong plug extender5K/yr
  • plug extender 3 prong5K/yr

Reviews and returns

What reviews say buyers love and hate about 3 Plug

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Socket/Port/Plug”
1.6%of orders come back
“The usb ports don't work”
A buyer, on “Socket/Port/Plug”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 3 Plug questions

Answered from the same tracked data.