Skip to content

3 Pack Door Knob and Deadbolt Set

Maybe

Prices already span $19.80–$98.39, with room to position. But demand is soft, at -2.7% this quarter, so 3 Pack Door Knob and Deadbolt Set is a Maybe.

Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$144K/yr74K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
35%top-5 click share · 15 brands · 39 sellers

Flapen Score

3 Pack Door Knob and Deadbolt Set against its category

The dotted line is the Tools & Home Improvement average. Past it, 3 Pack Door Knob and Deadbolt Set is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3 Pack Door Knob and Deadbolt Set market on Amazon at a glance

Shoppers on Amazon United States searched for 3 Pack Door Knob and Deadbolt Set 74K times last year and spent an estimated $144K. The top 5 brands take 68% of clicks. Demand peaks in Sep–Nov. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
3.5%
Market size, estimated
$144Ka year
Peak month
September1.6× the quietest month
Top search term
3 pack door lock set same key10K searches a year

02 · Price

A sale here is worth $55.10.

Listings sell for $55.10 on average, from $19.80 to $98.39. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $55.10 that is $0 to $6K a year per listing.

Average price
$55.10inside the $15 to $100 sweet spot
Price range
$19.80–$98.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #89 within Door Hardware & Locks. It carries 1,459 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#89in Door Hardware & Locks
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
1,459per listing
Listings tracked
48

04 · Newcomers

Amazon counts 9 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
9Amazon's first-year sales bar
Average brand age
46 months

Products

Top 3 Pack Door Knob and Deadbolt Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

$0$4K$9K$13K$17K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

39

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

35%

Top 20: 81%

Open market

24%

  • Brotima22%
  • Plustool16%
  • Probrico13%
  • KNOBWELL8%
  • Knobonly8%
  • Sopoby8%

Demand

3 Pack Door Knob and Deadbolt Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Nov · busiest ÷ quietest = 1.6×

Search terms

Top 3 Pack Door Knob and Deadbolt Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3 pack door lock set same key10K/yr
  • 3 pack door knob and deadbolt set11K/yr
  • 4 pack door knob and deadbolt set8K/yr
  • multi pack door locks keyed alike5K/yr
  • 4 door locks with same key4K/yr
  • 4 pack door lock set with deadbolt5K/yr
  • 3 pack keyed alike door lock sets4K/yr
  • 3 door locks with same key5K/yr
  • door lock 3 pack3K/yr
  • door lock set of 44K/yr

Reviews and returns

What reviews say buyers love and hate about 3 Pack Door Knob and Deadbolt Set

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Locking Mechanism”
24%of negative reviews mention “Quality-Overall”
4.0%of orders come back
“the build quality is really bad”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 3 Pack Door Knob and Deadbolt Set questions

Answered from the same tracked data.