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3/32 Drill Bit

Fail

Prices span $3.63–$16.00, mostly outside the sweet spot, so 3/32 Drill Bit is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$61K/yr42K searches / yr
90-day growth
+3.8%search demand this quarter
Competition
63%top-5 click share · 18 brands · 28 sellers

Flapen Score

3/32 Drill Bit against its category

The dotted line is the Tools & Home Improvement average. Past it, 3/32 Drill Bit is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3/32 Drill Bit market on Amazon at a glance

Shoppers on Amazon United States searched for 3/32 Drill Bit 42K times last year and spent an estimated $61K. The top 5 brands take 75% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

17.0% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 17.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+3.8%
Conversion, latest week
17.0%
Market size, estimated
$61Ka year
Top search term
3/32 drill bit37K searches a year

02 · Price

A sale here is worth $8.56.

Listings sell for $8.56 on average, from $3.63 to $16.00. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.56 that is $2K to $4K a year per listing.

Average price
$8.56under the $15 to $100 sweet spot
Price range
$3.63–$16.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #33 within Power Drill Parts & Accessories. It carries 1,506 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
96%
Out of stock, average day
9.1%
Average rank
#33in Power Drill Parts & Accessories
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
1,506per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top 3/32 Drill Bit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

28

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

63%

Top 20: 97%

Open market

20%

  • Bosch26%
  • RCINDUS17%
  • Yellow Paw14%
  • Narwhal11%
  • BECOLLO7%
  • Forgeworx4%

Demand

3/32 Drill Bit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700NovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked

Search terms

Top 3/32 Drill Bit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3/32 drill bit37K/yr
  • 3/32 drill bits2K/yr
  • 3/32 drill bits for metal2K/yr

Reviews and returns

What reviews say buyers love and hate about 3/32 Drill Bit

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
75%of negative reviews mention “Advertised Vs Actual Product”
0.6%of orders come back
“Bad info”
A buyer, on “Advertised Vs Actual Product”75% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 3/32 Drill Bit questions

Answered from the same tracked data.