25 Watt Light Bulbs

Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $426K a year.

Searches, last 12 months

361K

Growth, 90 days vs prior 90

-13.6%

Conversion, latest week

11.5%

Market size, estimated

$426Ka year

Peak month

January1.4× the quietest month

Top search term

25 watt light bulbs167K searches a year

Listings sell for $10.28 on average, from $4.66 to $19.23. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $10.28 that is $26K to $31K a year per listing.

Average price

$10.28under the $15 to $100 sweet spot

Price range

$4.66–$19.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$26K–$31K

Returns

2.4%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #398 within Light Bulbs. It carries 2,525 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#398in Light Bulbs

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

2,525per listing

Listings tracked

16

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months