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25 Watt Led Light Bulbs

Fail

Shoppers spend only $54K a year here, so 25 Watt Led Light Bulbs is a Fail.

Flapen Score
37
37 / 100
Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 48
Market size
$54K/yr66K searches / yr
90-day growth
-8.0%search demand this quarter
Competition
68%top-5 click share · 14 brands · 46 sellers

Flapen Score

25 Watt Led Light Bulbs against its category

The dotted line is the Tools & Home Improvement average. Past it, 25 Watt Led Light Bulbs is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 25 Watt Led Light Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for 25 Watt Led Light Bulbs 66K times last year and spent an estimated $54K. The top 5 brands take 76% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

6.7% of searches ended in a purchase last week.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-8.0%
Conversion, latest week
6.7%
Market size, estimated
$54Ka year
Peak month
November1.6× the quietest month
Top search term
25 watt led light bulbs18K searches a year

02 · Price

A sale here is worth $12.23.

Listings sell for $12.23 on average, from $4.66 to $26.26. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $12.23 that is $3K to $6K a year per listing.

Average price
$12.23under the $15 to $100 sweet spot
Price range
$4.66–$26.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #740 within Light Bulbs. It carries 1,380 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#740in Light Bulbs
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,380per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top 25 Watt Led Light Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$11K$16K$22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

46

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

20%

  • Vgogfly29%
  • ProPOW23%
  • Brothlaw11%
  • Sphoon8%
  • Feit Electric5%
  • ProCrus4%

Demand

25 Watt Led Light Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top 25 Watt Led Light Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 25 watt led light bulbs18K/yr
  • 25w led light bulbs12K/yr
  • 3 watt light bulbs7K/yr
  • 2 watt led light bulb6K/yr
  • 3 watt led light bulbs6K/yr
  • 25 watt led bulb3K/yr
  • 200 lumen led bulb4K/yr
  • 25 watt led light bulbs soft white3K/yr
  • e26 25w bulb2K/yr
  • 25 watt equivalent led bulb3K/yr

Reviews and returns

What reviews say buyers love and hate about 25 Watt Led Light Bulbs

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Brightness/Shine/Glow”
2.8%of orders come back
“won't stay bright”
A buyer, on “Brightness/Shine/Glow”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 25 Watt Led Light Bulbs questions

Answered from the same tracked data.