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24x30x1 Air Filter

Maybe

Returns run at only 0.3% of orders. But the top 5 brands take 96% of clicks, so 24x30x1 Air Filter is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 9,536 Tools & Home Improvement niches · +14 vs the category median of 48
Market size
$1.2M/yr170K searches / yr
90-day growth
+59.9%search demand this quarter
Competition
62%top-5 click share · 9 brands · 31 sellers

Flapen Score

24x30x1 Air Filter against its category

The dotted line is the Tools & Home Improvement average. Past it, 24x30x1 Air Filter is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 24x30x1 Air Filter market on Amazon at a glance

Shoppers on Amazon United States searched for 24x30x1 Air Filter 170K times last year and spent an estimated $1.2M. The top 5 brands take 96% of clicks. Demand peaks in Jun–Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

12.5% of searches ended in a purchase last week.

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +59.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
170K
Growth, 90 days vs prior 90
+59.9%
Conversion, latest week
12.5%
Market size, estimated
$1.2Ma year
Peak month
July2.5× the quietest month
Top search term
24x30x1 air filter85K searches a year

02 · Price

A sale here is worth $56.69.

Listings sell for $56.69 on average, from $13.70 to $101.09. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $56.69 that is $43K to $57K a year per listing.

Average price
$56.69inside the $15 to $100 sweet spot
Price range
$13.70–$101.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$43K–$57K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Furnace Parts & Accessories. It carries 12,123 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
40%
Out of stock, average day
0.0%
Average rank
#90in Furnace Parts & Accessories
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
12,123per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top 24x30x1 Air Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

$0$60K$120K$180K$240K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

31

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

3%

  • Filterbuy39%
  • Filtrete33%
  • Filter King13%
  • Simply6%
  • Flanders5%
  • REAIR1%
  • Open — no brand owns it (3 brands, 3%)

Demand

24x30x1 Air Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.5×

Search terms

Top 24x30x1 Air Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 24x30x1 air filter85K/yr
  • air filter 24x30x120K/yr
  • 24x30x1 air conditioning filters16K/yr
  • 24 x 30 x 1 air filters for home13K/yr
  • ac filter 24x30x17K/yr
  • furnace filters 24x30x15K/yr
  • air filters 24x30x15K/yr
  • 24x30x15K/yr
  • 24x30x1 furnace filter4K/yr
  • 24x30 air filter5K/yr

Reviews and returns

What reviews say buyers love and hate about 24x30x1 Air Filter

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
58%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Not true to size”
A buyer, on “Size-Overall”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 24x30x1 Air Filter questions

Answered from the same tracked data.