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22x24x1 Air Filter

Fail

The top 5 brands take 100% of clicks, so 22x24x1 Air Filter is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$106K/yr29K searches / yr
90-day growth
+67.5%search demand this quarter
Competition
79%top-5 click share · 3 brands · 8 sellers

Flapen Score

22x24x1 Air Filter against its category

The dotted line is the Tools & Home Improvement average. Past it, 22x24x1 Air Filter is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 22x24x1 Air Filter market on Amazon at a glance

Shoppers on Amazon United States searched for 22x24x1 Air Filter 29K times last year and spent an estimated $106K. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +67.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
+67.5%
Conversion, latest week
7.1%
Market size, estimated
$106Ka year
Peak month
June2.9× the quietest month
Top search term
22x24x1 air filter16K searches a year

02 · Price

A sale here is worth $50.52.

Listings sell for $50.52 on average, from $30.90 to $100.94. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $50.52 that is $5K to $13K a year per listing.

Average price
$50.52inside the $15 to $100 sweet spot
Price range
$30.90–$100.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$13K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #114 within Furnace Parts & Accessories. It carries 15,339 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
25%
Out of stock, average day
0.0%
Average rank
#114in Furnace Parts & Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
15,339per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top 22x24x1 Air Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

$0$11K$21K$32K$42K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Filter King41%
  • Filterbuy36%
  • Filtrete23%
  • Open — no brand owns it (0%)

Demand

22x24x1 Air Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×

Search terms

Top 22x24x1 Air Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 22x24x1 air filter16K/yr
  • air filter 22x24x16K/yr
  • 22x24x1 furnace filter4K/yr
  • furnace filters 22x24x13K/yr

Reviews and returns

What reviews say buyers love and hate about 22x24x1 Air Filter

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Size-Overall”
67%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Does not fit”
A buyer, on “Size-Overall”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 22x24x1 Air Filter questions

Answered from the same tracked data.