20x25x5 Air Filter Merv 13
MaybeProducts sell for $70.66 on average, inside the sweet spot. But the top 5 products take 78% of clicks, so 20x25x5 Air Filter Merv 13 is a Maybe.
- Flapen Score
- 52 / 100Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 4852
- Market size
- $120K/yr18K searches / yr
- 90-day growth
- +65.8%search demand this quarter
- Competition
- 78%top-5 click share · 8 brands · 31 sellers
Flapen Score
20x25x5 Air Filter Merv 13 against its category
The dotted line is the Tools & Home Improvement average. Past it, 20x25x5 Air Filter Merv 13 is stronger. Inside it, weaker.
Market
The 20x25x5 Air Filter Merv 13 market on Amazon at a glance
Shoppers on Amazon United States searched for 20x25x5 Air Filter Merv 13 18K times last year and spent an estimated $120K. The top 5 brands take 89% of clicks. Demand peaks in Jul. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
9.5% of searches ended in a purchase last week.
Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +65.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.
- Searches, last 12 months
- 18K
- Growth, 90 days vs prior 90
- +65.8%
- Conversion, latest week
- 9.5%
- Market size, estimated
- $120Ka year
- Peak month
- July3.1× the quietest month
- Top search term
- 20x25x5 air filter merv 1310K searches a year
02 · Price
A sale here is worth $70.66.
Listings sell for $70.66 on average, from $31.08 to $129.32. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $70.66 that is $7K to $18K a year per listing.
- Average price
- $70.66inside the $15 to $100 sweet spot
- Price range
- $31.08–$129.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$18K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #391 within Furnace Parts & Accessories. It carries 976 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 67%
- Out of stock, average day
- 18.3%
- Average rank
- #391in Furnace Parts & Accessories
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 976per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 3 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top 20x25x5 Air Filter Merv 13 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filterbuy 20x25x5 Air Filter MERV 13 Optimal Smoke & Allergy Defense (2-Pack) Pleated HVAC AC Furnace Filters for Honeywell FC100A1037 Lennox X6673 and More (Actual Size: 19.88 x 24.75 x 4.38)
- Price
- $69.48
- Rating
- 4.6/5
- Reviews
- 2,466
- Age
- 11y ago
Filtrete 20x25x5 AC Furnace Air Filter MERV 13 MPR 1900 Premium Allergen Bacteria & Virus Filter Electrostatic Air Cleaning Filter 2-Pack (Actual Size 19.56 x 24.13 x 4.75 in)
- Price
- $76.51
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 1y ago
DerBlue 2PCS 20x25x5 MERV 13 Furnace Filter Replacement Compatible with Lennox X6673 HCF20 Pleated HVAC Foldable Design for Easy Installation & Space-Saving (Actual Size: 19.75 x 24.75 x 4.38 In)
- Price
- $48.09
- Rating
- 4.2/5
- Reviews
- 60
- Age
- 11mo ago
20x25x5 Air Bear Pleated HVAC Air Filter MERV 13 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 266649-102
- Price
- $129.32
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
Lennox 19L17-20 x 25 x 5 Healthy Climate HCF20-13 Air Filter MERV 13 (2-Pack)
- Price
- $99.63
- Rating
- 4.8/5
- Reviews
- 274
- Age
- 6y ago
Trending
90-day click momentum
Air Bear 20x25x5 Air Filter MERV 13 (2-Pack) Pleated HVAC Air Filter Replacement (Actual Size: 19.75 x 24.25 x 4.9 Inches) Compatible with part no: 266649-102
- Price
- $74.48
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
20x25x5 Air Bear Pleated HVAC Air Filter MERV 13 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 266649-102
- Price
- $129.32
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
DerBlue 2PCS 20x25x5 MERV 13 Furnace Filter Replacement Compatible with Lennox X6673 HCF20 Pleated HVAC Foldable Design for Easy Installation & Space-Saving (Actual Size: 19.75 x 24.75 x 4.38 In)
- Price
- $48.09
- Rating
- 4.2/5
- Reviews
- 60
- Age
- 11mo ago
AIRX FILTERS WICKED CLEAN AIR. 20x25x5 Air Filter MERV 13 Compatible with Lennox X6673 Air Filter 2 Pack
- Price
- $69.82
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 2y ago
AIRX FILTERS WICKED CLEAN AIR. 20x25x5 Air Filter MERV 13 Compatible with Honeywell FC100A1037 Furnace Filter 2 pack
- Price
- $63.65
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 2y ago
Newest
by launch dateAir Bear 20x25x5 Air Filter MERV 13 (2-Pack) Pleated HVAC Air Filter Replacement (Actual Size: 19.75 x 24.25 x 4.9 Inches) Compatible with part no: 266649-102
- Price
- $74.48
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
20x25x5 Air Bear Pleated HVAC Air Filter MERV 13 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 266649-102
- Price
- $129.32
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
DerBlue 2PCS 20x25x5 MERV 13 Furnace Filter Replacement Compatible with Lennox X6673 HCF20 Pleated HVAC Foldable Design for Easy Installation & Space-Saving (Actual Size: 19.75 x 24.75 x 4.38 In)
- Price
- $48.09
- Rating
- 4.2/5
- Reviews
- 60
- Age
- 11mo ago
Filtrete 20x25x5 AC Furnace Air Filter MERV 13 MPR 1900 Premium Allergen Bacteria & Virus Filter Electrostatic Air Cleaning Filter 2-Pack (Actual Size 19.56 x 24.13 x 4.75 in)
- Price
- $76.51
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 1y ago
AIRX FILTERS WICKED CLEAN AIR. 20x25x5 Air Filter MERV 13 Compatible with Lennox X6673 Air Filter 2 Pack
- Price
- $69.82
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
31
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
5%
- Filterbuy43%
- Filtrete21%
- Trion10%
- DerBlue9%
- AIRx Filters6%
- Lennox6%
- Open — no brand owns it (2 brands, 5%)
Demand
20x25x5 Air Filter Merv 13 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 3.1×
Search terms
Top 20x25x5 Air Filter Merv 13 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 20x25x5 air filter merv 1310K/yr
- merv 13 20x25x54K/yr
- 20x25x5 merv 133K/yr
Reviews and returns
What reviews say buyers love and hate about 20x25x5 Air Filter Merv 13
We read the reviews and the return reasons for every product selling here.
“Didn't fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 20x25x5 Air Filter Merv 13 questions
Answered from the same tracked data.