20x25x4 Air Filter Merv 8
MaybeBuyers convert on 12.1% of searches. But the top 5 brands take 95% of clicks, so 20x25x4 Air Filter Merv 8 is a Maybe.
- Flapen Score
- 54 / 100Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 4854
- Market size
- $203K/yr27K searches / yr
- 90-day growth
- +53.7%search demand this quarter
- Competition
- 73%top-5 click share · 7 brands · 22 sellers
Flapen Score
20x25x4 Air Filter Merv 8 against its category
The dotted line is the Tools & Home Improvement average. Past it, 20x25x4 Air Filter Merv 8 is stronger. Inside it, weaker.
Market
The 20x25x4 Air Filter Merv 8 market on Amazon at a glance
Shoppers on Amazon United States searched for 20x25x4 Air Filter Merv 8 27K times last year and spent an estimated $203K. The top 5 brands take 95% of clicks. Demand peaks in Jun–Jul. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
12.1% of searches ended in a purchase last week.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +53.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $203K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- +53.7%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $203Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- 20x25x4 air filter merv 814K searches a year
02 · Price
A sale here is worth $62.50.
Listings sell for $62.50 on average, from $36.49 to $96.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $62.50 that is $6K to $16K a year per listing.
- Average price
- $62.50inside the $15 to $100 sweet spot
- Price range
- $36.49–$96.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$16K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #68 within Furnace Parts & Accessories. It carries 14,249 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 57%
- Out of stock, average day
- 6.2%
- Average rank
- #68in Furnace Parts & Accessories
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 14,249per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top 20x25x4 Air Filter Merv 8 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filterbuy 20x25x4 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 19.50 x 24.50 x 3.63)
- Price
- $44.22
- Rating
- 4.6/5
- Reviews
- 68,921
- Age
- 13y ago
Filterbuy 20x25x4 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 19.50 x 24.50 x 3.63)
- Price
- $74.26
- Rating
- 4.3/5
- Reviews
- 1,308
- Age
- 9y ago
Simply 20x25x4 Air Filter MERV 8 6 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $70.49
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 4 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $50.27
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 1y ago
Honeywell Home 20x25x4 MERV 8 AC Furnace Air Filter 3 PACK (CF100A1025-3PKAM) (Actual Dimensions: 19.94 x 24.87 x 4.38 in.)
- Price
- $96.65
- Rating
- 4.6/5
- Reviews
- 545
- Age
- 5y ago
Trending
90-day click momentum
Simply 20x25x4 Air Filter MERV 8 2 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $36.49
- Rating
- 4.6/5
- Reviews
- 4,727
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 4 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $50.27
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 1y ago
Filter King 20x25x4 Air Filter (MERV 8) (5-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 19.5 x 24.5 x 3.75)
- Price
- $76.84
- Rating
- 4.7/5
- Reviews
- 961
- Age
- 3y ago
Filtrete 20x25x4 Air Filter MERV 11 MPR 1000 Micro Allergen Defense 4-Pack Fits Honeywell & AprilAire AC Furnace HVAC Filters for Home Pleated Electrostatic (Actual Size 19.88 x 24.63 x 4.31 in)
- Price
- $82.59
- Rating
- 4.6/5
- Reviews
- 4,889
- Age
- 9y ago
Filterbuy 20x25x4 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 19.50 x 24.50 x 3.63)
- Price
- $44.22
- Rating
- 4.6/5
- Reviews
- 68,921
- Age
- 13y ago
Newest
by launch date
Filtrete 20x25x4 Slim Fit AC Furnace Air Filter MPR 700 MERV 8 Fits AprilAire & Carrier Capture Dust Pollen & Pet Dander Reduction 2-Pack (Actual Size 19.5x24.5x3.75 in)
- Price
- $48.53
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 11mo ago
Aerostar 20x25x4 MERV 8 Air Filter 2 Count ACTUAL SIZE (19.50 x 24.50 x 3.75) HVAC Furnace Filter for Allergies Dust Pet Dander & Smoke (MPR 1500 / FPR 10) Fits Lennox & Honeywell Devices
- Price
- $39.16
- Rating
- 4.4/5
- Reviews
- 3,025
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 6 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $70.49
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 4 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $50.27
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 2 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $36.49
- Rating
- 4.6/5
- Reviews
- 4,727
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
22
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
2%
- Filterbuy47%
- Simply29%
- Filtrete8%
- Honeywell Home5%
- Aerostar5%
- Filter King3%
- Open — no brand owns it (1 brand, 2%)
Demand
20x25x4 Air Filter Merv 8 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.7×
Search terms
Top 20x25x4 Air Filter Merv 8 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 20x25x4 air filter merv 814K/yr
- merv 8 20x25x47K/yr
- 20x25x4 merv 86K/yr
Reviews and returns
What reviews say buyers love and hate about 20x25x4 Air Filter Merv 8
We read the reviews and the return reasons for every product selling here.
“Didn't fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 20x25x4 Air Filter Merv 8 questions
Answered from the same tracked data.