20x25x1 Air Filter Merv 11

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 15.4% of those searches ended in a purchase. Searches in the last 90 days moved +25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.4M a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

+25.4%

Conversion, latest week

15.4%

Market size, estimated

$13.4Ma year

Peak month

July1.7× the quietest month

Top search term

20x25x1 air filter851K searches a year

Listings sell for $39.74 on average, from $25.38 to $60.96. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At $39.74 that is $596K to $795K a year per listing.

Average price

$39.74inside the $15 to $100 sweet spot

Price range

$25.38–$60.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

15,000–20,000

Revenue per listing a year

$596K–$795K

Returns

0.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Furnace Parts & Accessories. It carries 24,871 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#8in Furnace Parts & Accessories

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

24,871per listing

Listings tracked

13

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months