20x24x4 Air Filter
MaybeBuyers convert on 10.3% of searches. But the average product has 12,621 reviews to catch up to, so 20x24x4 Air Filter is a Maybe.
- Flapen Score
- 50 / 100Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 4850
- Market size
- $201K/yr30K searches / yr
- 90-day growth
- +22.9%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 32 sellers
Flapen Score
20x24x4 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, 20x24x4 Air Filter is stronger. Inside it, weaker.
Market
The 20x24x4 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for 20x24x4 Air Filter 30K times last year and spent an estimated $201K. The top 5 brands take 91% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
10.3% of searches ended in a purchase last week.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- +22.9%
- Conversion, latest week
- 10.3%
- Market size, estimated
- $201Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- 20x24x4 air filter20K searches a year
02 · Price
A sale here is worth $64.88.
Listings sell for $64.88 on average, from $21.97 to $126.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $64.88 that is $6K to $16K a year per listing.
- Average price
- $64.88inside the $15 to $100 sweet spot
- Price range
- $21.97–$126.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$16K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #114 within Furnace Parts & Accessories. It carries 12,621 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 35%
- Out of stock, average day
- 7.2%
- Average rank
- #114in Furnace Parts & Accessories
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 12,621per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top 20x24x4 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filterbuy 20x24x4 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 19.38 x 23.38 x 3.63)
- Price
- $48.10
- Rating
- 4.6/5
- Reviews
- 68,921
- Age
- 13y ago
Nordic Pure 20x24x4 Pleated MERV 12 Air Filters 2 Pack
- Price
- $47.39
- Rating
- 4.6/5
- Reviews
- 564
- Age
- 15y ago
Filtrete 20x25x4 Air Filter MERV 11 MPR 1000 Micro Allergen Defense 2-Pack Fits Honeywell & AprilAire AC Furnace HVAC Filters for Home Pleated Electrostatic (Actual Size 19.88 x 24.63 x 4.31 in)
- Price
- $44.90
- Rating
- 4.7/5
- Reviews
- 1,983
- Age
- 4y ago
Filterbuy 20x24x4 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 19.38 x 23.38 x 3.63)
- Price
- $79.32
- Rating
- 4.6/5
- Reviews
- 100
- Age
- 13y ago
MANN+HUMMEL 20x24x4 MERV 8 Pleated 4 AC Furnace Air Filter. 3 Pack
- Price
- $53.10
- Rating
- 4.5/5
- Reviews
- 265
- Age
- 2y ago
Trending
90-day click momentum
Simply 20x25x4 Air Filter MERV 8 4 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $50.27
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 1y ago
AIRX Filters 20x24x4 Air Furnace Filter MERV 11 Allergy Dust Pet Dander(6-Pack) Electrostatic Pleated Replacement Filter HVAC AC Filter Made in USA(Actual Size: 19.50 x 23.50 x 3.75 in)
- Price
- $126.80
- Rating
- 4.7/5
- Reviews
- 267
- Age
- 2y ago
FilterTime 20x24x4 AC Furnace Air Filter MERV 8 1-Pack (exact dimensions 19.5 x 23.5 x 3.75) AC Filter Furnace Filter Home Air Filter Made in USA.
- Price
- $21.97
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 4mo ago
MANN+HUMMEL 20x24x4 MERV 8 Pleated 4 AC Furnace Air Filter. 3 Pack
- Price
- $53.10
- Rating
- 4.5/5
- Reviews
- 265
- Age
- 2y ago
Filter King 20x24x4 Air Filter (MERV 8) (5-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 19.38 x 23.38 x 3.75)
- Price
- $87.08
- Rating
- 4.7/5
- Reviews
- 961
- Age
- 3y ago
Newest
by launch dateFilterTime 20x24x4 AC Furnace Air Filter MERV 8 1-Pack (exact dimensions 19.5 x 23.5 x 3.75) AC Filter Furnace Filter Home Air Filter Made in USA.
- Price
- $21.97
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 4mo ago
Simply 20x25x4 Air Filter MERV 8 4 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $50.27
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 1y ago
Simply 20x25x4 Air Filter MERV 8 6 Pack Furnace Air Filter for HVAC (Actual Size:19.5x24.5x3.63) DUST Pet & Allergy Control
- Price
- $70.49
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 1y ago
MANN+HUMMEL 20x24x4 MERV 8 Pleated 4 AC Furnace Air Filter. 3 Pack
- Price
- $53.10
- Rating
- 4.5/5
- Reviews
- 265
- Age
- 2y ago
MANN+HUMMEL 20x24x4 MERV 8 Pleated 4 AC Furnace Air Filter. 2 Pack
- Price
- $38.95
- Rating
- 4.6/5
- Reviews
- 437
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
32
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
5%
- Filterbuy39%
- Filtrete20%
- Nordic Pure15%
- MANN+HUMMEL11%
- Filter King7%
- Simply4%
- Open — no brand owns it (2 brands, 5%)
Demand
20x24x4 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top 20x24x4 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 20x24x4 air filter20K/yr
- 20x24x4 furnace filter5K/yr
- air filter 20x24x43K/yr
- 20x24x42K/yr
Reviews and returns
What reviews say buyers love and hate about 20x24x4 Air Filter
We read the reviews and the return reasons for every product selling here.
“its too large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common 20x24x4 Air Filter questions
Answered from the same tracked data.