20x20x5 Air Filter
MaybeReturns run at only 0.8% of orders. But the top 5 brands take 93% of clicks, so 20x20x5 Air Filter is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 9,536 Tools & Home Improvement niches · +10 vs the category median of 4858
- Market size
- $681K/yr110K searches / yr
- 90-day growth
- +25.5%search demand this quarter
- Competition
- 66%top-5 click share · 8 brands · 18 sellers
Flapen Score
20x20x5 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, 20x20x5 Air Filter is stronger. Inside it, weaker.
Market
The 20x20x5 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for 20x20x5 Air Filter 110K times last year and spent an estimated $681K. The top 5 brands take 93% of clicks. Demand peaks in Aug–Sep. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
10.7% of searches ended in a purchase last week.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $681K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +25.5%
- Conversion, latest week
- 10.7%
- Market size, estimated
- $681Ka year
- Peak month
- August7.6× the quietest month
- Top search term
- 20x20x5 air filter52K searches a year
02 · Price
A sale here is worth $57.54.
Listings sell for $57.54 on average, from $28.83 to $88.51. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $57.54 that is $43K to $58K a year per listing.
- Average price
- $57.54inside the $15 to $100 sweet spot
- Price range
- $28.83–$88.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $43K–$58K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #464 within Furnace Parts & Accessories. It carries 2,851 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 56%
- Out of stock, average day
- 0.0%
- Average rank
- #464in Furnace Parts & Accessories
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 2,851per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top 20x20x5 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filterbuy 20x20x5 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Pleated HVAC AC Furnace Filters for Honeywell FC100A1011 Lennox X0585 and More (Actual Size: 19.63 x 19.88 x 4.38)
- Price
- $59.24
- Rating
- 4.6/5
- Reviews
- 19,747
- Age
- 11y ago
Nordic Pure 20x20x5 (19_5/8 x 19_7/8 x 4_3/8) Honeywell/Lennox Replacement MERV 12 Air Filters 2 Pack
- Price
- $56.81
- Rating
- 4.7/5
- Reviews
- 2,197
- Age
- 15y ago
Nordic Pure 20x20x5 Honeywell/Lennox Replacement MERV 12 Air Filter 1 Pack
- Price
- $28.83
- Rating
- 4.7/5
- Reviews
- 2,197
- Age
- 15y ago
Filterbuy 20x20x5 Air Filter MERV 11 Superior Pet & Allergy Defense (2-Pack) Pleated HVAC AC Furnace Filters for Honeywell FC100A1011 Lennox X0585 and More (Actual Size: 19.63 x 19.88 x 4.38)
- Price
- $78.60
- Rating
- 4.6/5
- Reviews
- 13,433
- Age
- 11y ago
AIRx Filters 20x20x5 Furnace Filter MERV 8 HVAC AC Air Filter Replacement for Honeywell FC100A1011 FC200E1011 CF200A1024 Dust Pollen Lint & Dander Control 2-Pack
- Price
- $55.02
- Rating
- 4.3/5
- Reviews
- 114
- Age
- 15y ago
Trending
90-day click momentum
PZHARQG X0585 Filter Replacement 20x20x5 Compatible with Lennox X0585 HCF14-11 for Honeywell FC100A1011 MERV 13 Furnace HVAC Foldable
- Price
- $38.74
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 7mo ago
BNX TruFilter 20x20x5 (19.88 x 19.88 x 4.38 Honeywell Compatible 4) MERV 11 Air Filter (2-Pack) - MADE IN USA - HVAC AC Furnace Filters Health Allergies Mold Bacteria Smoke MPR 1200 FPR 7
- Price
- $67.78
- Rating
- 4.7/5
- Reviews
- 6,309
- Age
- 11mo ago
20x20x5 Furnace Filter MERV13 Compatible with Lennox X0585 HCF14-11 for Honeywell FC100A1011 Foldable(Actual Size:19.88 x 19.63 x 4.38 In) 2-Pack
- Price
- $55.82
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 6mo ago
AIRx Filters 20x20x5 Furnace Filter MERV 8 HVAC AC Air Filter Replacement for Honeywell FC100A1011 FC200E1011 CF200A1024 Dust Pollen Lint & Dander Control 1-Pack
- Price
- $34.92
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 14y ago
AIRX FILTERS WICKED CLEAN AIR. 20x20x5 Air Filter MERV 11 Compatible with Lennox X0585 Air Filter 2 Pack
- Price
- $61.41
- Rating
- 4.6/5
- Reviews
- 142
- Age
- 2y ago
Newest
by launch date20x20x5 Furnace Filter MERV13 Compatible with Lennox X0585 HCF14-11 for Honeywell FC100A1011 Foldable(Actual Size:19.88 x 19.63 x 4.38 In) 2-Pack
- Price
- $55.82
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 6mo ago
PZHARQG X0585 Filter Replacement 20x20x5 Compatible with Lennox X0585 HCF14-11 for Honeywell FC100A1011 MERV 13 Furnace HVAC Foldable
- Price
- $38.74
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 7mo ago
BNX TruFilter 20x20x5 (19.88 x 19.88 x 4.38 Honeywell Compatible 4) MERV 11 Air Filter (2-Pack) - MADE IN USA - HVAC AC Furnace Filters Health Allergies Mold Bacteria Smoke MPR 1200 FPR 7
- Price
- $67.78
- Rating
- 4.7/5
- Reviews
- 6,309
- Age
- 11mo ago
BNX TruFilter 20x20x5 (19.88 x 19.88 x 4.38 Honeywell Compatible 4) MERV 13 Air Filter (2-Pack) - MADE IN USA - HVAC AC Furnace Filters Health Allergies Mold Bacteria Smoke MPR 1900 FPR 10
- Price
- $78.55
- Rating
- 4.3/5
- Reviews
- 58
- Age
- 1y ago
AIRX FILTERS WICKED CLEAN AIR. 20x20x5 Air Filter MERV 8 Compatible with Honeywell FC100A1011 Furnace Filter 2 Pack
- Price
- $55.53
- Rating
- 4.6/5
- Reviews
- 135
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
18
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
4%
- Filterbuy41%
- Nordic Pure24%
- AIRx Filters18%
- BNX5%
- Lennox4%
- Sikidink3%
- Open — no brand owns it (2 brands, 4%)
Demand
20x20x5 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 7.6×
Search terms
Top 20x20x5 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 20x20x5 air filter52K/yr
- 20x20x5 furnace filter14K/yr
- 20x20x58K/yr
- air filter 20x20x58K/yr
- 20x20x5 air filter merv 116K/yr
- 20 x 20 x 5 air filter4K/yr
- 20x20x5 air filter merv 134K/yr
- 20x20x5 filter4K/yr
- furnace filters 20x20x54K/yr
- furnace filter 20x20x54K/yr
Reviews and returns
What reviews say buyers love and hate about 20x20x5 Air Filter
We read the reviews and the return reasons for every product selling here.
“still could not get it to fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 20x20x5 Air Filter questions
Answered from the same tracked data.