20x20x1 Air Filter 12 Pack

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved +14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

+14.3%

Conversion, latest week

12.8%

Market size, estimated

$168Ka year

Peak month

June2.0× the quietest month

Top search term

20x20x1 air filter 12 pack24K searches a year

Listings sell for $45.44 on average, from $13.70 to $79.59. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $45.44 that is $5K to $11K a year per listing.

Average price

$45.44inside the $15 to $100 sweet spot

Price range

$13.70–$79.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$5K–$11K

Returns

0.7%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #225 within Furnace Parts & Accessories. It carries 15,134 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

43%

Out of stock, average day

1.4%

Average rank

#225in Furnace Parts & Accessories

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

15,134per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

63 months