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200 Watt Led Light Bulb

Fail

Demand is soft, at -28.2% this quarter, so 200 Watt Led Light Bulb is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$51K/yr43K searches / yr
90-day growth
-28.2%search demand this quarter
Competition
60%top-5 click share · 12 brands · 36 sellers

Flapen Score

200 Watt Led Light Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, 200 Watt Led Light Bulb is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 200 Watt Led Light Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for 200 Watt Led Light Bulb 43K times last year and spent an estimated $51K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

6.3% of searches ended in a purchase last week.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-28.2%
Conversion, latest week
6.3%
Market size, estimated
$51Ka year
Peak month
November2.3× the quietest month
Top search term
200 watt led bulb22K searches a year

02 · Price

A sale here is worth $18.84.

Listings sell for $18.84 on average, from $8.19 to $34.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $18.84 that is $2K to $5K a year per listing.

Average price
$18.84inside the $15 to $100 sweet spot
Price range
$8.19–$34.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,277 within Light Bulbs. It carries 518 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#1,277in Light Bulbs
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
518per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top 200 Watt Led Light Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$15K$20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

36

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

16%

  • Maelsrlg29%
  • Feit Electric19%
  • Prosperbiz14%
  • Nouscan11%
  • Great Eagle Lighting Corporation6%
  • KINDEEP5%
  • Open — no brand owns it (6 brands, 16%)

Demand

200 Watt Led Light Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top 200 Watt Led Light Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 200 watt led bulb22K/yr
  • 200w led light bulbs10K/yr
  • 200w led bulb4K/yr
  • 200 watt equivalent led bulb5K/yr
  • led light bulb 200 watt equivalent2K/yr

Reviews and returns

What reviews say buyers love and hate about 200 Watt Led Light Bulb

We read the reviews and the return reasons for every product selling here.

62%of positive reviews mention “Brightness/Shine/Glow”
25%of negative reviews mention “Brightness/Shine/Glow”
4.4%of orders come back
“Not as bright as expected”
A buyer, on “Brightness/Shine/Glow”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 200 Watt Led Light Bulb questions

Answered from the same tracked data.