2 phillips bits
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Price range
Good$4.13–$34.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Avg price
Good$12.00avg listing price — sweet spot $15–$100
Review moat
Okay1,879.23avg incumbent reviews — the moat a new listing must climb
Market size
Okay$201K$201K/yr · 132K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, 2 phillips bits is a $201K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 59/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
2 phillips bits market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- $180K–$240K
- units × avg price
- Conversion rate
- 12.7%
- Avg BSR
- #76
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 0.5%
- Avg brand age
- 48 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
110
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
38%
Top 20: 80%
Open market
21%
- Milwaukee23%
- toolant18%
- GEINXURN11%
- DYRECELVE11%
- DEWALT9%
- Bosch8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top 2 phillips bits search terms
- 2 phillips bits34K/yr
- ph2 bits24K/yr
- phillips bits #2 impact16K/yr
- milwaukee phillips bits11K/yr
- ph2 impact bit11K/yr
- ph27K/yr
- milwaukee phillips bits #2 impact6K/yr
- phillips impact driver bits #29K/yr
- puntas de cruz para taladro5K/yr
- number 2 phillips bits4K/yr
Top 2 phillips bits products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
toolant PH2 Phillips Impact Bit Set 2 Inch 10-Piece Magnetic
toolant$4.134.6★1,494 rev
toolant PH2 Phillips Impact Bit Set 2 Inch 20-Piece Magnetic
toolant$9.494.6★1,494 rev
DYRECELVE 10-Piece Phillips Bits #2 Impact 2-Inch Screwdriver Bits Set
DYRECELVE$4.164.4★2,930 rev
Milwaukee 48-32-4604#2 Phillips Shockwave Insert Bit Contractor (25-Pack)
Milwaukee$15.074.8★1,051 rev
Milwaukee 48-32-4602 Phillips Power Bits 5 Pack
Milwaukee$7.794.8★1,665 rev
Newest
by launch date
HitScrews 2 Anti-Slip Phillips Impact Bits #2 S2 Steel Screwdriver Bits 360 Laser-Etched Magnetic Driver PH2 Bit CNC Precision 1/4 Hex Shank Furniture Carpentry & Everyday Fastening | 5 Pack
HitScrews$9.0288 rev
Hitscrews 2 Inch Anti Slip Phillips Impact Driver Bits #2 New Precision Laser-Etched Micro-Slip Grip S2 Steel Ph2 Magnetic Screwdriver Bits For Heavy-Duty Repairs & Home Improvement | 10 Pack
HitScrews$14.35187 rev
toolant PH2 Phillips Impact Bit Set 2 Inch 10-Piece Magnetic
toolant$4.131,494 rev
Hitscrews 20 Pack Phillips Impact Driver Bits #2 2-Inch Magnetic Screwdriver Bits S2 Steel Ph2 Impact Bits For Impact Driver Ready & Home Repair
HitScrews$12.50210 rev
Facoow 15-Pack Phillips Bits #2 Impact Anti-Slip 2-Inch Magnetic Phillips Head Drill & Screwdriver Bits PH2 Premium S2 Steel 1/4 Hex Shank for Impact Drivers Professional & DIY Use
Facoow$5.28357 rev
Trending
90-day click momentumHitScrews 2 Anti-Slip Phillips Impact Bits #2 S2 Steel Screwdriver Bits 360 Laser-Etched Magnetic Driver PH2 Bit CNC Precision 1/4 Hex Shank Furniture Carpentry & Everyday Fastening | 5 Pack
HitScrews$9.024.5★
Facoow 15-Pack Phillips Bits #2 Impact Anti-Slip 2-Inch Magnetic Phillips Head Drill & Screwdriver Bits PH2 Premium S2 Steel 1/4 Hex Shank for Impact Drivers Professional & DIY Use
Facoow$5.284.2★
Hitscrews 2 Inch Anti Slip Phillips Impact Driver Bits #2 New Precision Laser-Etched Micro-Slip Grip S2 Steel Ph2 Magnetic Screwdriver Bits For Heavy-Duty Repairs & Home Improvement | 10 Pack
HitScrews$14.354.3★
Geinxurn 30Pieces Magnetic #2 Phillips 1 in. Hex Anti-Slip Screwdriver Bits 1/4 Inch Hex Shank Impact Tough PH2 Cross Screwdriver Bits Set
GEINXURN$11.004.1★
Makita B-60523 Impact Gold #2 Phillips 2 Power Bit 15/Pk
Makita$10.404.6★
What buyers say about 2 phillips bits
What buyers praise and complain about, mined from review topics.What buyers love
“Top-notch quality, perfect fit”
“Good deal”
“so far it seems like durable material”
“As advertised”
“Great size”
“don't slip”
“it looks like a strong,sturdy set”
“Its easy to use”
“The storage case is a nice bonus”
“Work so well”
What buyers complain about
“Quality is not great”
“Not durable”
“Bad sizing”
“Didnt grip well either”
“Weak”
“Does not work”
“Cheap”
“inaccurate description”
“Con- the plastic case is difficult to open”
“Crappy equipment”
Top return reasons
Common questions
- Is 2 phillips bits profitable to sell on Amazon United States?
- The niche generates $201K/yr across 43 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +5.5%. Flapen's verdict: Worth a look (59/100).
- How competitive is the 2 phillips bits niche?
- 19 brands and 110 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in 2 phillips bits?
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 0.3%.
- When does demand for 2 phillips bits peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the 2 phillips bits niche?
- Listings span $4.13–$34.92; the average listing price is $12.00 (sweet spot $15–$100). The average incumbent carries 1,879 reviews — the moat a new listing must climb.