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2 Inch Flameless Candles

Fail

Shoppers spend only $50K a year here, so 2 Inch Flameless Candles is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$50K/yr53K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
48%top-5 click share · 24 brands · 48 sellers

Flapen Score

2 Inch Flameless Candles against its category

The dotted line is the Tools & Home Improvement average. Past it, 2 Inch Flameless Candles is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2 Inch Flameless Candles market on Amazon at a glance

Shoppers on Amazon United States searched for 2 Inch Flameless Candles 53K times last year and spent an estimated $50K. The top 5 brands take 75% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
4.1%
Market size, estimated
$50Ka year
Peak month
September4.3× the quietest month
Top search term
luminara tea lights17K searches a year

02 · Price

A sale here is worth $23.02.

Listings sell for $23.02 on average, from $7.08 to $143.31. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $23.02 that is $0 to $2K a year per listing.

Average price
$23.02inside the $15 to $100 sweet spot
Price range
$7.08–$143.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #255 within Novelty Lighting. It carries 4,816 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#255in Novelty Lighting
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,816per listing
Listings tracked
45

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top 2 Inch Flameless Candles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

48

Top-5 brand share

75%

Top 20: 97%

Top-5 click share

48%

Top 20: 75%

Open market

22%

  • Luminara40%
  • Homemory23%
  • TECHLONG6%
  • Lezonic3%
  • CANDLE IDEA3%
  • KSWING3%

Demand

2 Inch Flameless Candles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.3×

Search terms

Top 2 Inch Flameless Candles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • luminara tea lights17K/yr
  • 2 inch flameless candles6K/yr
  • short flameless candles7K/yr
  • short battery operated candles7K/yr
  • luminara votive candles6K/yr
  • 2 inch battery operated candles5K/yr
  • 2 flameless candles4K/yr

Reviews and returns

What reviews say buyers love and hate about 2 Inch Flameless Candles

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Battery Life”
5.0%of orders come back
“Battery doesnt last long”
A buyer, on “Battery Life”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 2 Inch Flameless Candles questions

Answered from the same tracked data.